Hospitable

Welcome to another episode of Hospitable! 

This episode features Gudrun Ragnarsdottir, CEO of Keeps, Content Management for the Travel Industry.  

Gudrun shares her passion for travel and how her experience in the industry inspired her to start her own company. They discuss the energy, excitement, and chaos of the high season in the travel industry and the impact that can have on their content and keeping it up to date. 

We discuss the importance of the human touch in a digitally hyper-connected world and how small things can have a big impact. Like,how  having outdated travel photos can lead to less bookings, poor experiences, and unrealistic or set wrong expectations. We also talk about what AI might mean for the travel industry and some trends in the industry.

Don't forget to subscribe and review!


Timestamps:

[00:01:35] Passion for the travel industry.
[00:04:02] The missing photos.
[00:10:17] Introducing a content management solution.
[00:13:50] AI in the travel industry.
[00:15:42] The awareness of sustainability.
[00:21:12] Revolution in the tech space.
[00:23:06] The most memorable trip.
[00:26:16] A great travel story.

Shownotes:

00:02:35 Solving the problem of missing and outdated photos in the travel industry.
00:10:17 Solving content management system problem.
00:13:50 AI and sustainability in travel.
00:19:42 Technology enhances, not replaces, hospitality.
00:24:11 Travel experiences shape our memories.
00:27:10 Integration of social media features.


Connect:
Gudrun Ragnarsdottir: https://www.linkedin.com/in/gudrunhildur/
Keeps: http://www.keeps.is
Omniboost: www.omniboost.com
Rob Napoli: https://www.linkedin.com/in/robnap/


Show Produced by: Niranjan Deshpande (Nick), Broken Frames Studio, www.brokenframesstudio.com

Creators & Guests

Host
Rob Napoli
Rob is the Global Head of Brand at Omniboost and US Commercial Lead. He is passionate about sports, travel, and where to find the best whiskey bar in Manhattan.

What is Hospitable?

Hospitable is a podcast that discusses how to make hospitality MORE human through technology.

Hospitable focuses on discussing the leading challenges facing the hospitality industry and to explore the latest trends, technologies, and best practices that are shaping the industry. Each episode features interviews with hoteliers, restaurateurs, chefs, industry analysts, and other experts who share their insights and experiences on topics such as customer experience, sustainability, innovation, staffing, and more.

Hosted by Rob Napoli

OmniBoost_EP 07_Gudrun Ragnarsdottir_Transcript

00:00:00:00 - 00:00:31:24
Gudrun Ragnarsdottir
I believe it comes from studying, working in the travel industry where you can just feel the energy and you can feel the excitement and you can feel the chaos that hits you when it's a high season. And that's I guess that's what gets you go and that you want to keep on, you know, being in that same environment where which constantly this excitement and overload of work I guess

00:00:32:01 - 00:00:54:08
Rob Napoli
Hey, how are we doing. We are back again for another episode of Hospitable, the podcast about the hospitality space that is all about how do we make hospitality more human through technology? And normally you see me live on location. Unfortunately, this one, we weren't able to go to Iceland to visit our guest today Gudrun Ragnarsdottirbut we're really excited to have her on the pod.

00:00:54:08 - 00:01:04:24
Rob Napoli
She is the founder and CEO of Keeps, which is a content management system tailored to the travel industry. Gudrun thank you so much for being a part of the podcast today.

00:01:05:01 - 00:01:07:06
Gudrun Ragnarsdottir
Thank you so much for inviting me.

00:01:07:07 - 00:01:26:15
Rob Napoli
Yes. So I really we were introduced through a mutual connection and was really excited to chat with you because you've had a really kind of cool past. You found your own company, but prior to that, you have had a lot of experience in the travel industry. How did you kind of fall into this industry and where was the passion for travel?

00:01:26:15 - 00:01:34:22
Rob Napoli
I mean, you even have this sign behind you that says travel. So where did this love for travel and this passion for the industry come from?

00:01:34:24 - 00:02:00:15
Gudrun Ragnarsdottir
I believe it comes from studying, working in the travel industry where you can just feel the energy and you can feel the excitement and you can feel the chaos that hits you when it's a high season. And that's I guess that's what gets you go and that you want to keep on, you know, being in the same environment where which constantly this excitement and overload of work I guess

00:02:00:17 - 00:02:23:07
Rob Napoli
Absolutely and that you know that anyone in hospitality knows the chaos. I mean, it's chaos in general, but the chaos of high season. Absolutely. So you kind of fell into, you got into the space and fell into the love of it. And you worked for a number of years at Expedia. And this about this time as we were talking preshow and you said that you noticed there is kind of an issue.

00:02:23:07 - 00:02:35:05
Rob Napoli
So talk to me a little about kind of how you worked into that and then what you noticed that was a problem for the industry that actually led you to where you are today.

00:02:35:07 - 00:03:07:21
Gudrun Ragnarsdottir
Yeah. So I used to work for Expedia for six years and I was taking care of markets. I was a market manager and I was taking care of Iceland, Faroe Islands and Greenland. And this was like eight years, six, seven years back. And during that time, Expedia didn't have a lot of presence in this market. And my job was to, you know, get more listings to Expedia and introduce these markets to Expedia because everybody was using Booking.com.

00:03:07:23 - 00:03:29:20
Gudrun Ragnarsdottir
That was European. Everybody knew what they were very fresh to the market. Expedia was American company, so going to Europe was a bit of a challenge, I guess. So my job was essentially to grow the market. And so I started to flying, you know, flying back and forth to Iceland and Greenland and Faroe Islands and tried to get them to sign up with us.

00:03:29:22 - 00:03:59:22
Gudrun Ragnarsdottir
And first of all, they didn't have a property management system. So they were very, very, you know, pushing back on and having another OTA because it was already hard to manage. The second of all, when I did actually get them on board the onboarding process from they were signing the contract until they got life was many, many weeks and it was not due to that they didn't have the rates or the information.

00:03:59:22 - 00:04:25:13
Gudrun Ragnarsdottir
It's more like they didn't have the photos. The photos were missing. It wasn't this computer or that computer, that folder, that file, ex-employee, or it was just lost in a computer that burned down. And then I started taking the photos myself with them when I was visiting. And I uploaded the photos to myself, which meant an onboarding process went from many, many weeks into maybe two or three days.

00:04:25:15 - 00:04:51:20
Gudrun Ragnarsdottir
And they went life and they started producing. So we saw the win-win of this strategy and this pretty much all came about the problem that this was not a one case scenario. I probably acquired thousand properties in in Iceland and Faroe Islands and Greenland, and it was always the same story. The photos were missing, or if they had the photos, it took them ages to upload them and maintain them.

00:04:52:01 - 00:05:11:09
Gudrun Ragnarsdottir
And it was a pretty much one time thing. They would register with OG, find the photos, and that's just it. It don't go in there again, especially after got the property management system to maintain the rate and availability. Yeah, there's no really there's nothing that is motivating them to go in there again.

00:05:11:11 - 00:05:30:07
Rob Napoli
It's funny because as you know, head of brand and content guy myself, I know very well how all my photos, there's photos and videos and this phone and that phone and this file, that file. So we actually had to create like a centralized drive file where it's like photos in the wild, like all the random photos, right?

00:05:30:09 - 00:05:46:21
Rob Napoli
And then naming conventions that you can go back and look and dates. And it's so hard because sometimes, you know, we are so accustomed to taking photos of things and we forget about it. Right? Unless you're like somebody who posts heavily. I mean, I don't know how many times I've thought about I should put a post out on LinkedIn or a post on Instagram.

00:05:46:23 - 00:06:02:10
Rob Napoli
And then I'm like, Oh, I don't have that for a photo for that. And it's like, I don't have a photo somewhere on my phone. I just don't feel like scrolling back to find that perfect photo. And I think that when you're managing like that's from a personal standpoint, but for managing that at scale, I could see that being a bit crazy.

00:06:02:10 - 00:06:18:19
Rob Napoli
But you at this time, you are living in Denmark flying a lot to Iceland and Faroe Islands and so and now you're in Iceland. So how did you do? You just love Iceland so much that you made the trip far? You know what, what was the impetus from being in Denmark and Copenhagen and moving to Iceland?

00:06:18:21 - 00:06:43:12
Gudrun Ragnarsdottir
Well, I do come from Iceland, so my time in Denmark was me. I mean, me starting there and being there for eight years. So my journey in Expedia started there pretty much, and I moved with the company to Iceland as we were creating office. So back to Iceland and COVID hit us. And then I left the company. Yeah, a little bit, later.

00:06:43:14 - 00:07:09:08
Gudrun Ragnarsdottir
And but I mean, Iceland, this of course, amazing country. And I think majority of tourists who come to Iceland come here because of nature. And that is definitely something that I as one of my favorite things is that you can see the mountains, you can see just by the sea. And we knew majority of people who live here live on the coastline, a glacier in the middle.

00:07:09:08 - 00:07:27:15
Gudrun Ragnarsdottir
So you can't really live there. Yeah, but this is something that of course this is the that's I guess the marker for full photo content. Yeah. You know, volcano eruptions and glaciers and stuff like this and that. And that's definitely what, what keeps me here. Yeah.

00:07:27:17 - 00:07:47:08
Rob Napoli
Oh that's, that's a bit of a homecoming and, and you know, it's really interesting because Iceland has really built a culture of hospitality and tourism. Right. And so we're also better to be a company in this space than in a country that foster so much hospitality. So is there kind of switching and switching gears there?

00:07:47:08 - 00:08:07:12
Rob Napoli
So, you know, you left Expedia, did a couple of things, but yeah, you started a company. So what was the impetus? You finally say, you know what, I saw this problem when I was working at Expedia doing other things. It is time. Now is the time to to be a founder and CEO. What's that like? Talk me through that process a little bit.

00:08:07:14 - 00:08:32:14
Gudrun Ragnarsdottir
Yeah, so during my time in Expedia. I always thought there must be a system that does this, that must be a system that removes this manual barrier to upload content and keep it updated. But it really isn't. And many, many years of, of doing the same work. I just, I didn't think about it then COVID hit and I was bored.

00:08:32:16 - 00:08:58:16
Gudrun Ragnarsdottir
I mean, the market was down. I had time on my hands. So I started thinking, why don't I just do it? Why don't we just create the solution that I've been thinking about for many years and just do it? And the the idea this came about and I started writing in our application for getting grants to actually to be able to hire developers to create them the product and, and the bolt started rolling.

00:08:58:16 - 00:09:18:05
Gudrun Ragnarsdottir
And during my other jobs was a while I was here, I was doing this on the side. And it wasn't until a manager at a previous company who just said, Why don't you just go for it all in, just do it. Yeah. So I was like, Alright, so we signed up for a Stellarator here in Iceland and it went very well.

00:09:18:05 - 00:09:47:17
Gudrun Ragnarsdottir
We definitely got to formulate our product and solution better. We got a lot of help from the mentors in the program and we then did a couple of meetings with investors and four months later we had an investment and, and then pretty much the story and the rest is now. It's not history because just still creating the product, but we got the funding and we got to hire the developers and we are launching the MVP now within this week or next.

00:09:47:19 - 00:10:09:09
Rob Napoli
As awesome and you know, by the time this episode comes out, the MVP will be launched. Everything will be rolling. So what are you most notice are going through this process and you're really building the solution of a content management system that's innovative and really helps managers distribute content to all the different sales channels, all the different whatever engines, etc..

00:10:09:11 - 00:10:17:00
Rob Napoli
What are you, most excited about as you go through this product launch? And what do you mean most scared about as you go through the product launch?

00:10:17:02 - 00:10:38:14
Gudrun Ragnarsdottir
Well, I'm most excited about introducing the solution to the hoteliers because we have now been doing it for couple of months and everybody it's been of great, great response to the product and the solution because people know it. I mean, in my pitch, as soon as I say, where do you keep your photos, then it's just like a blank or a question mark.

00:10:38:16 - 00:11:07:20
Gudrun Ragnarsdottir
So we know that's where I'm most excited about that. They get to free up a lot of time and also be so much more visible than before. By having consistency in the content across all channels. And that is what is most important for both the hotel but also the traveler. Yeah, so to see that come to light and to see that consistency across channels and see them growing their visibility and revenue is definitely something that we are most excited about.

00:11:07:22 - 00:11:39:04
Gudrun Ragnarsdottir
What I'm more scared about, I think, Jesus, this has been a roller coaster. There's been ups and downs and it's been like, wohoo and like no. And it's been things that have like worked and not worked and a disaster and not and I what I'm most scared about is that I guess something will break and but the good things about the things that break that we can fix them but of course you want the product to be seamless that you want the user to feel like they can trust the product.

00:11:39:06 - 00:12:02:03
Rob Napoli
Yeah, that, you know, it's really interesting and we always kind of joke is that things can break on the back end because we're happy of that. We can fix that as long as it doesn't affect the user experience with the satisfaction, the user experience when we start kind of, okay, we got to figure that out because, you know Omniboost is very similar to the fact that we are a seamless integrator where most companies should know they're running us.

00:12:02:03 - 00:12:21:00
Rob Napoli
We're just doing the things that we need to do on the back end of that. Things get done right. And that's an amazing thing. And you were saying before that. No, but until something breaks or the course stuff that we're doing now as we like put ourselves as a platform, but previously. Right. And so that's always a fear of that.

00:12:21:00 - 00:12:41:23
Rob Napoli
But, you know, I think it's really amazing in regards to kind of saying, you know what, I'm ready. You know, you have this experience in your experience with Expedia, you saw a problem. You started betting on the side, you had the time. And I think that's something about just do it right. I love it. We actually one of the things our founder loves the Phil Knight manifesto, how we still kind of use that today.

00:12:41:23 - 00:13:03:08
Rob Napoli
There's a lot you know, some of it obviously has to be kind of translated to today, but it all still holds true, right? You kind of build those shouldn’t break it, right, Like see what happens, move the ball forward. Always be thinking about the end user inside is the person that's using this product. Is it seamless. And if so, that's the name of the game.

00:13:03:08 - 00:13:27:06
Rob Napoli
So I think that's really cool and really excited about where it's going for. I can't wait to follow up with the first launch and see the success and catch up with you on it. So as we as we look at this travel industry, you know, we talk about how it kind of hospitality and travel kind of hooks you in right the highs and lows, the chaos, the craziness.

00:13:27:08 - 00:13:49:14
Rob Napoli
What are some of the trends, including working in space for the last, you know, years and building a company in a space where that's not the trends that you're most excited about? What is the things that you are looking forward to as we head into the second half of the 2023 and 2024 as it relates to, you know, travel three technology, you could be experiences, what's kind of what's got you kind of excited.

00:13:49:16 - 00:14:14:08
Gudrun Ragnarsdottir
I mean A.I is definitely gone all crazy. I mean everybody's using A or EB or even using A.I. I mean using air to take the photos. We're using air to create descriptions and textual content for social media. And I think that is something that will become more and more. And I guess a main feature, it won't even be new anymore.

00:14:14:08 - 00:14:45:06
Gudrun Ragnarsdottir
Everybody's using it and that is something will be used and a I guess, most related software for the travel industry, I think in COVID, because there were so many solutions that just flew up to the surface, which was like seeming like, what can you say? Like there was no they were trying to avoid any kind of a touch of the guest to another guest or surface or whatever it was surrounded with the guest and COVID.

00:14:45:10 - 00:15:19:05
Gudrun Ragnarsdottir
So then you had the keyless I guess what it called them check in and check out. And there were almost no people working in the hotel. So you were trying every hotel was trying to to make the stay of the guest as pleasant as possible with with the lowest impact of contact. And I think the solutions that were created for that are still there because there are still people who don't want this much of a contact and don't want that.

00:15:19:05 - 00:15:42:13
Gudrun Ragnarsdottir
That meant multiple people. And you know, even cleaning your room, I mean, just like couple of years back, I mean, here in Iceland, we have, you could say, endless source of hot water and cold water. But now when you enter your room, you've been asked to save the towels, save the showers, save the water. And I think the sustainability plays a big part here.

00:15:42:15 - 00:16:06:16
Gudrun Ragnarsdottir
I mean, the awareness of sustainability is is huge today. And I think that is something that we will see more trending towards 23, 24 and in the future, how can we minimize everything that is bad for nature and, pretty much try to create more sustainable path towards travel.

00:16:06:18 - 00:16:25:09
Rob Napoli
Yeah, I love that. I mean, I think there's a lot of really innovative things happening and they travel by nature, you know, moving around and you're exploring the world. And so how do we, you know, try to mitigate our impacts, our footprint, so to speak. And so as we jump on a plane to travel an unknown part of the world for us and go through this experience, I really think it's a really impactful piece.

00:16:25:09 - 00:16:54:04
Rob Napoli
And you brought up this thing about, you know, every traveler's different. There's a lot of feel to travel for business people travel for leisure. There's leisure travelers, right? That kind of the blended some people want high contact some people don’t you know the exploration this podcast is how do you make hospitality more human through technology and you kind of brought that up, you know, all these different keyless touches and the checkouts, you know, A.I making a big impact.

00:16:54:06 - 00:17:16:05
Rob Napoli
How do you think that, you know, as we look at the way these things can make an impact, how does that change the game of the idea of being hospitable, of walking into a hotel or walking into a space? That idea of going to the hotel has to be taken care of, right? And have a soft bed and warm food and, you know, running water and Wi-Fi.

00:17:16:07 - 00:17:40:01
Rob Napoli
Where do you see this kind of balance for hoteliers as you're working with hoteliers to create systems that allow them to connect better with travelers? Right. Where do you see this intersection and how do you see this in the fall then? Do you think that it's going to continue to be high touch, low touch? Do you think we're gonna go to all automated hotels what do you think?

00:17:40:03 - 00:18:01:16
Gudrun Ragnarsdottir
I think there's going to be I think systems will replace somewhat part of the time that is being used now by employees. It doesn't mean that they will lose a job. It just means that they will have different responsibilities. Yeah, they will still maintain because behind every system there's a human. Yeah. And there will always be somebody who needs to maintain the systems.

00:18:01:16 - 00:18:32:09
Gudrun Ragnarsdottir
Even keeps, even though that we distribute content automatically to all the sales channels, somebody needs to keep it updated. Yeah, somebody needs to make sure that they have the newest photos and they switched out the northern light photos to a summer photo or something like that. So the intersectionality kicks in when you look at a segment of travelers, there are segments that only choose Airbnbs, for example, because they want low contact, they want the privacy, so they will choose it.

00:18:32:15 - 00:19:05:23
Gudrun Ragnarsdottir
But what will happen is that the more informed travelers get, the more information that the hotel can spit out on all the social channels or wherever they have the information stored, the more up to date the traveler is about what he's buying and he can see that it's more visible. So I think that there will always be these great accommodations that offer this hospitality that the you greet the guests when you come in and you offer him a drink or whatever it is.

00:19:06:00 - 00:19:42:02
Gudrun Ragnarsdottir
And that is something that guests will then know that he is getting through the content and through the textual content and photo content. So I think that it doesn't really, even though we are getting more technical and the travel industry have been very much not the most technical industry for the past decades, it's getting there is still a little bit behind, but it's getting there and it's not to replace anything, I think is just to find that perfect balance within the hotel itself and the management and also with the travelers that are coming in.

00:19:42:04 - 00:20:08:05
Rob Napoli
Yeah, I love that. I think yeah, I definitely think there's a world where there could be all automated hotels for like the super tech savvy people that want no touch are, you know, all technology. But I think that that's going be a small subset. I think there's still such a need for that human contact. I think we all crave it when we're traveling, having somebody to ask a question to having somebody to give recommendations.

00:20:08:07 - 00:20:32:14
Rob Napoli
And I think that the beautiful thing about some of the technologies that we're seeing from PMS to POS try to imagine systems like Keeps to all these things is that we're allowing the hotel staff, the restaurant staff to be freed up, meaning and staff having their head on a computer trying to find answers. They're are more knowledgeable. And then also taking that technology and saying, how do we create systems that are scalable?

00:20:32:16 - 00:20:51:18
Rob Napoli
Right? Because as you mention, if I am the contact person and I'm taking a thousand photos with hotel and I decide to go to another job or to leave and go across the world and I have all the photos on my phone, you lose so much content and data and things like that. So how do we create technology backups so that who comes in, they can run it and operate?

00:20:51:18 - 00:21:12:17
Rob Napoli
Yes. Every human has their own flavor and brings their own energy and their own personality to the role. But how do you kind of mitigate some of that loss when people walk out the door? And I think that there's so much advancement to be had in the next year or two and there's so many companies popping up. So be interesting to see what happens as we kind of go through this revolution in the tech space.

00:21:12:17 - 00:21:28:17
Rob Napoli
But I like what you said about A.I is going to have a big impact on the roles that we play in not taking roles away, but how do we honestly how to be more human in our roles, what it's going to take away being in the computer and being more customer focused so we can be there for our customers.

00:21:28:17 - 00:21:46:23
Rob Napoli
And I think that's such a unique thing and really exciting to see how that continues to play out. And as I've been traveling a lot more lately for work, I've got into loving when I travel for work, I really want to stay in the hotel when I travel for leisure, when I want to go off the grid, I want to find like a tent or a shack in the weather.

00:21:46:23 - 00:22:06:04
Rob Napoli
I don't want an area. I want like literally, like, give me a shack in the woods and get off the grid. But I, it's been interesting to see how these things play out as we look at moving forward. So when the questions I always like to ask our guests is, yeah, those that work in the hospitality space travel tend to travel a lot.

00:22:06:06 - 00:22:21:05
Rob Napoli
What is your most memorable travel story? It could be memorable in a good way or a bad way. When you think about travel, like what is that one thing that pops in your head and I see your smile so you light like that just based on that. So what is that?

00:22:21:07 - 00:22:58:22
Gudrun Ragnarsdottir
So yeah, me in Bali, it's what pops up in my head. I mean, I lived for, yeah, eight years in Copenhagen and it was relatively cheap to fly to Asia rather than, you know, live having lived in Iceland as well. It's always more costly, right, Because I'm not in the mainland, it's an island. And so flying to Bali with my then girlfriend, we, we went to Kopipi and sorry, that's in Thailand, We went to Bali.

00:22:58:22 - 00:23:28:20
Gudrun Ragnarsdottir
Sorry, can we usually cut this out let's start again. The most memorable trip that I had was definitely to Bali. It was a beautiful, beautiful. It's a beautiful country and I remember that my, ex-partner then she got very flight sick because it was like three flights to get there. So she had to puke to Bali pretty much.

00:23:28:20 - 00:23:56:24
Gudrun Ragnarsdottir
And then we were also driving. So she, we needed to stop the car for her to also throw up. And at the final destination she was like finally we had this, this green blue sea, this resort that we went to. And and it was just a beautiful, beautiful destination. And it was the best experience ever that I entered the most prescient and experience that I had.

00:23:56:24 - 00:23:58:21
Gudrun Ragnarsdottir
And in traveling in general.

00:23:58:21 - 00:24:20:10
Rob Napoli
That what could have been the worst travel experience really could have been one of the best, right? Yeah. I mean, it probably was bad, you know, you kind of have those biases and I love that that story, it's so especially in today's day and age where so many media is about how flights are being canceled, A lot of I mean, travel is up.

00:24:20:10 - 00:24:48:05
Rob Napoli
So high, like everyone is like we want to go out and see the world and not everything is keeping up. It's there's so much craziness. But here's the deal. Does it matter if even if the airlines are perfect and you never had a flight cancel and whatever or whatever traveling the world, nothing will ever go as planned. You have to be ready to take it in stride because the best experiences of your life are when after kind of things that happen.

00:24:48:05 - 00:25:04:03
Rob Napoli
Like I remember when one time for me I was exhausted and I was not feeling great. And, you know, my wife really wanted to hike up the top of the mountain. Oh my God I don't really want to. We've already been on a couple other hikes and it well, it wasn't it wasn't a long hike. It was really kind of short.

00:25:04:05 - 00:25:18:18
Rob Napoli
And I was just I was having it hot and I didn't want to go out after like, you know, let's just do it. And, you know, she was almost like, we'll just stay. Like, I'll go do it myself. So she was like, I'm not waiting on you. I'm going to go do it. And I was like, I'll do it with you.

00:25:18:18 - 00:25:37:17
Rob Napoli
Let's go. So, you know, by the time I got up there and I remember looking at and taking pictures and she's like, Why the hell did I not want to go up here? Like I might never be back. And this is in Switzerland, in the Sinai, but we're back in Switzerland, right? I just had the end of my time living in Milan, and I just knew that I may never be back here.

00:25:37:20 - 00:25:57:13
Rob Napoli
So I was like, even hemming and hawing because I was tired. And you know that being at the top, that was going be one, of coolest experiences, right? And so and it was it was special and different way, I think partly because I was exhausted and I didn't want to do it, but I was out there. I just remember that traveling is one of the coolest and most amazing experiences of your life and nothing will go as planned.

00:25:57:15 - 00:26:23:09
Rob Napoli
So be prepared and take it in stride and have a little bit of compassion. And we're all human, right? The idea to have travel industries to be hospitable and understand that can be tough. So to be human and remember, we're all human together and we're in this together. So I love that story and I like it. Thank you for letting me wax poetic on it, but it's such a essence of a great travel story because that's that's where the best memories are made, you know?

00:26:23:11 - 00:26:25:06
Rob Napoli
So awesome.

00:26:25:06 - 00:26:26:07
Gudrun Ragnarsdottir
Exactly.

00:26:26:09 - 00:26:43:16
Rob Napoli
Well, I, you know, Gudrun So much fun to getting to chat with you and have you on the pod as far as you know, for the products that are coming out soon, how can listeners find you as we are paying attention and following on your journey, where can they find you? How can they follow along with what you're building and what Keeps is doing?

00:26:43:18 - 00:27:25:20
Gudrun Ragnarsdottir
Yeah, so we have a website, of course, that you can both visit and hopefully soon you can log in and subscribe. keepscms.com for Icelanders who are listening keeps.is very easy and but we'll be launching now and the next one or two weeks then which just adding on features in in for the for the future a couple of months and we will going to be integrating social media and I'm going to have a special section for photographers or influencer who would like to add their photo to their taken off their accommodation to their to the photo section.

00:27:25:20 - 00:27:34:21
Gudrun Ragnarsdottir
And so and cetera. So a lot of features coming up. So I hope that you can stay touch on linkedin you can follow us their Facebook or yeah even just visit the website.

00:27:34:23 - 00:28:03:03
Rob Napoli
Awesome. Well I'll make sure to have all those link in the show notes. And as you're listening and and remember, I swear as a recording of this episode, the company is going to be launching their product here basically early August into July or early August. In this episode out with your time you're listening to it's probably around September October so really excited from what you're hearing of Gudrun story and the challenges and what she's excited about, to see her vision right come full life.

00:28:03:03 - 00:28:19:21
Rob Napoli
So after you go check out Keeps after this episode, you can kind of see where we were just a few months ago. It's what the product looks like. So I'm really excited Gudrun and really appreciate you being a part of the podcast and sharing a great travel story with us, sharing your thoughts on A.I and what some of the cool stuff that can happen.

00:28:20:02 - 00:28:27:16
Rob Napoli
And also we're really excited to continue to see what you do with keeps and hopefully I'll be coming to Iceland as soon as we can meet in person. All right.

00:28:27:18 - 00:28:29:15
Gudrun Ragnarsdottir
Perfect. Thank you so much, Rob.

00:28:29:17 - 00:28:30:21
Rob Napoli
You bet. Gudrun take care.