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Authentic, Authoritative, Unapologetic ServiceNow commentary by Cory "CJ" Wesley and Robert "The Duke" Fedoruk
Duke: All right, two
recordings in under one week.
CJ: dude.
Duke: What, what the hell happened?
All right.
Welcome to another CJ in the Duke,
and actually this is going to
be part two of the last episode.
Link is gonna be in the description
below, we, , got so much feedback
that we decided to just continue it.
, we also have a very, very special guest.
Tim Woodruff is with us.
This is what, third
time on the podcast, Tim
Tim: That sounds about right.
Duke: and, Tim has volunteered
to, , be the person asking us
questions about networking today.
So we understand this comes , very
naturally to some people and to others.
It's not so natural.
And so we hope that with this one we can
give you more tactical, nitty-gritty
and actually doing the networking.
CJ: Yeah, I wanna ask some specifics,
to what is largely, , a conversation
about feel, but, feel doesn't really
work if you don't have a filling for
it, ? , , if you can't intuit it, right?
Like you need a little help,
to build up that intuition.
Duke: and someday I hope as a
return for this, I hope somebody
can teach me how to dance.
'cause everybody's just
feel the music man.
And I'd be like, what?
Tim: Hmm.
That, you know what, that's exactly how
I feel about, social interactions as I
think a lot of people feel about dancing.
Also, fun fact, I feel the
same way about dancing.
I'm also a terrible dancer.
I'm aware that I'm able to move my limbs.
That's the extent of my
knowledge about them.
I think a good place to start being
as I'm so unbelievably terrible at
networking is with the most remedial
stuff right at the beginning, what
exactly do we mean by networking?
For me, it comes down to what
differentiates networking
from just being friendly.
, I've always thought of networking
as if somebody sends me a connection
request on LinkedIn and they said,
I just wanna network with you, I'm
immediately sus, you know what I mean?
Networking is like being nice to someone.
With, ulterior motive and it just feels
somehow slimy when you call it networking,
instead of just being friendly, it has
that name, it starts to feel slimy,
especially when you start trying to
evaluate, who it is that I want to keep in
touch with and have as part of my network.
So how do you get over that mental hurdle,
or is that just a me thing that makes
me feel weird and other people don't?
Feel the same way about it.
Duke: I think you're close.
, I just think you've put a, negative
slant on something that doesn't
have to be negative, humans are
a collaborative species, right?
It's the reason why somebody can be
a baker all day long, Because not
everybody wants to bake bread all day.
And so when you want bread,
you go to the baker, or at
least you used to, well anyway,
collaborative, right?
What's the first thing you do if you
need something fixed at your house?
You ask your network.
Do you know a person that's
trustworthy and reliable?
CJ: Yeah.
Duke: that's not, oh, you
have ulterior motives.
You want to get your drywall fixed.
That's it.
That's all you wanna do.
You just wanna get your
drywall fixed, you monster.
It's, it's, I, I would say that net
networking is more the, purposeful
growing of connections that can
be valuable to you in exchange
for providing value to them back.
CJ: Duke, that last part,
right, we know we touched on
this too in the last episode.
You know, for me, when I think
about networking, , Tim, your point,
right, of being friendly, ? that's
the default for me as well.
But then it's also what can I do
for someone else, So I always, think
about networking from the perspective
of I'm giving, and anything I get
in return is just a bonus, And that
takes the icky feeling away from me.
Duke: And I would just say the distinction
between friend and network is the
amount of times it's been utilized.
There was a time where Corey and I
were just in each other's network
and that was it, But we utilized
that network connection, so many
times that that breached a a
friendship barrier at some point.
CJ: That's a good point.
Tim: And I, I love that perspective on
it, especially when you referred to
humanity as a collaborative species.
That put that notion in my
head of well, wait a minute.
This isn't just for me.
And maybe that's why it's always
felt so slimy is because most
of the time I don't go outside.
There's like people out there.
So, so for the most part, people trying
to network with me, big air quotes.
There, has been people sending me random
connection requests on LinkedIn and being
like, I just wanna network with you.
And then they, I, I, feel like
they set a timer for 24 hours.
And then 24 hours they come back and be
like, anyway, can I sell you some stuff?
Can you buy some stuff for me?
Right.
Duke: Yeah, that,
Tim: is that networking?
That doesn't feel good.
I don't like that.
Duke: it's bad
CJ: that.
That sounds like prospecting.
Duke: Yeah.
Yeah, that's for sure.
there's a lot of people who are
bad at it, and that's what we hope
these two episodes help people with.
Like in the last episode, we talked
about being clear with what you want and
being clear with what you can return.
So unfortunately there's so many sales
channels that pretend to be networking.
But it is just, like Corey
said, it's prospecting.
It's prospecting and, and not
really good prospecting either.
Tim: one thing I considered doing, but I
haven't recently had both the free time
and the will at the same time to really
follow through on it, is to go out looking
for people who might have interesting
problems and then solve those problems in
like a blog post and send them the link.
So, I run, SN Pro Tips, so I write
a bunch of tech articles about.
Nerd stuff relating to ServiceNow.
And I, I, sometimes I'll find someone
who's asked a, a question, in the
developer's Discord server, and
I'll send them just a link to an
article that I wrote a while back.
But , for me personally, I think
approaching every networking opportunity,
specifically looking for not, how
can you help me, maybe targeting.
Who I I I look for based on, people
that could potentially be useful
to me one day, but approaching it
specifically with the mindset of looking
for things I can do for them as the
basis for that networking opportunity.
Duke: you're a really strange
case on this, Tim, because.
You have already done so much for
the ServiceNow ecosystem, right?
So you're already got a gravity
towards you based off of the content
and value you've already provided.
The community at large.
Tim: It's not the first
time I've heard that.
I'm a very strange case.
You and my doctor have both been
saying that to me for a while.
but thank you.
I, try.
It's just.
I started so long ago that the ground
was a lot more fertile for me to
get a foothold and become a little
bit of, a name in the developer
community just by putting out stuff
back when there wasn't a lot of stuff.
Um, and getting therefore high
ranked on Google, I guess.
, but for me, there's a purity to that.
, I believe genuinely that the highest
calling of mankind is to learn a thing
and then to teach it to someone else.
literally, it's
definitional to our species.
and that's just what you were
talking about, about collaboration.
We learn a thing, we wanna
teach it to somebody else.
That's.
how we learn best.
That's how you reinforce it in yourself,
is to teach it to someone else.
So I was just doing that.
I was doing the nerd stuff, , and it
just worked out really well for me.
But maybe that's part of the
reason why networking has always
felt like a separate thing to me.
it's always felt like I'm
doing this one thing where I.
Have an idea and I write the code
and I think, Hmm, I'm, I might could
use this in this way, but someone
else might, could use it in that way.
So I'll build it for
that use case as well.
And I'll write my code in this like
functionally separate modular, API
forward kind of way in case anybody ever
needs to use it in that way or in case
I like in the far future need to use
it in that way, which happens so often.
, but there's like a purity to
that in my mind and, . I think I
just need to get over that mental
hurdle of, it's not separate.
These are the same thing.
when I start to frame it in my mind as
networking is at least in part helping
other people, that feels a lot less slimy.
CJ: I think John Lennon, wrote this,
but it's, life is what happens when
you're making plans for it, right?
Like networking's, right?
Like networking is the same thing,
Networking is what happens while you're
making friends, , and I think you nailed
it, Tim, you do things for the community.
And so you've got folks they have a
problem on the Discord channel, right?
You know that you've already solved that.
You find it, you shoot 'em a link.
Boom.
You have now started networking,
that wasn't the intention of your
action, ? The intention of your
action was to help this person solve
a problem, But in doing so, you made a
connection with this person, And now.
this person connects back, Which
they undoubtedly will because
they'll be grateful that you
actually helped solve their problem.
Boom, network established.
Duke: Network is, a umbrella verb.
For a bunch of other verbs
that we actually like to do,
CJ: Yes.
Duke: we do like to help people how, when
is the last time you felt bad for helping
somebody whose problem you could solve?
And on the other side of that, when
somebody, maybe even a stranger
gives you some of their time and
says, I can help you solve that.
Or Oh, I know a person who can help
you with that and just connects you
with somebody like that feels great.
think about all the collection of things
that you do with people that you enjoy
doing or that can provide you value.
And that's, networking and it's like takes
the, icky slant off of it by concentrating
on the lower level tasks within it.
Tim: it really feels like networking
can give you the opportunity to
provide value to other people
who you otherwise wouldn't.
We're builders.
We're creators.
We wanna make new stuff and we
don't just wanna make it for us, we
want to make it for other people.
We feel good when other
people are using our stuff.
And networking is an
opportunity for me to.
not just be helped by, but to help
out other people, to build that
goodwill and to, get that feeling , of
knowing that the stuff that I do,
is having an impact, , to someone
enough that they want to stick around
in my network, , and see that value.
And there's nothing wrong with.
I was gonna say, there's nothing
wrong with getting something in
return, but you're not even thinking
of it in terms of tit for tat.
, this is not, , I'm helping you in this way
so that you'll do something for me, you
Duke: we talked about this in the last
episode being like the Karma Bank, right?
Tim: Yeah.
, Duke: we should probably
state some of these things.
, in case you're not Tim, here's,
because you've got such an incredible
Karma Bank with, , the books that
you've authored and, and, the
SM pro tips and, all that stuff.
I wonder if we could sidestep into
another question you asked on the,
Discord thread, because there's the
getting of people into your network.
But also believe one of your
questions was how to keep in touch.
Tim: Yeah.
And there's, I do feel like there's
a version of networking that I do,
where I just put myself out there.
But that I think Is insufficient
for actually accomplishing the
goal of actually networking.
You can't just be like, hi, and
then disappear for five years.
You haven't networked, you're just weird.
Um, by which I mean, I'm just weird.
Duke: Or you just haven't
sustained it, right?
Like you might make contact with
somebody, solve a problem, or.
Have a conversation about
something important.
You wanna revisit it
like three years later.
But you don't have that rapport anymore.
So we do want to take a couple
minutes and talk about how do you
solidify in your head that keeping
in touch is super important?
Maybe like keep in touch with everybody.
You got like 10,000 connections on
LinkedIn, like good luck with that,
but how do you develop a protocol for.
Sustaining your network because I, I, I
always think of a network as a garden,
if you don't weed you don't water the
garden, if you don't like prune it
and all this kinda stuff, , it just,
becomes a wild bush that you can't eat
Tim: And it really is for me so hard
to prioritize networking as a thing
because, , that slimy feeling again,
because there's not immediate value.
To it.
I don't just mean for me, if I'm reaching
out and saying, Hey, how's things?
Or whatever, just like maintaining that
garden, there's not immediate value
to that, to anyone directly at least.
. It's so hard for me to devote the
time to do that when I know I could
be doing other things like writing
code that will help someone someday.
And I do have friends who are,
amazing at maintaining their network.
'cause I'll drop off the face
of the earth for weeks or months
and not do anything but work.
And then I'll pull my head
above water again and be like,
oh, right, you guys exist.
Are we playing DD?
CJ: Yeah.
So Tim, I a hundred percent agree with you
and I know exactly that feeling, right.
, and as, somebody who's
diagnosed a DHD, right?
, that seems to be one of
the traits is that I.
Relationships pause for you
when they're outta sight,
Tim: and it feels bad too 'cause,
' then I feel when I come above
water again, I feel like, crap,
I can't reach out to 'em now.
'cause I've just accidentally ignored
that they exist and like, yeah,
they didn't reach out, to me either.
I wouldn't literally ignore them, but it
feels like I've done something wrong at
the end of that, you know what I mean?
Do you ever feel that way
Duke: No.
CJ: yeah.
Duke: wrong is, that's a strong
word, to some people it's
super, super natural, right?
Not supernatural, but extra natural.
You know what I mean?
Tim: Yeah.
Yeah.
CJ: Supernatural.
Duke: yeah.
To some people they just work that way.
They're like, oh, my gut says I should
talk to John and I'll call John.
So to force myself to do it.
I just recognized that my
network has stuff that I want.
Nothing made that more clear than when I
started doing a little bit of recruiting.
You have to recognize that there's
value to it in the first place.
And I think we spent the first
20 minutes going over that.
Yes, it is valuable.
so the next thing you have to realize is
that there's entropy in the universe and
nothing self sustains without energy.
Tim: Yeah.
Duke: your life, your decisions,
what you do, that's just a function
of your decisions about energy.
And so let's pour that energy
into the network a bit.
And I think where this doesn't happen
naturally, just need to embrace the
other ways of thinking that they're
good at and create a system for it.
So if you guys don't mind, I'd like
to just run through the system,
Tim: Yeah.
Duke: Just imagine like,
put my network maintenance?
What would that look like in
Flow Designer in ServiceNow?
Okay, so step one of the network
maintenance, , flow is to.
Generate the list of people that you
are going to maintain this interval.
Weekly or monthly, okay?
every week or month, generate a list
of people that you want to sustain,
by asking who are you thankful for?
you know, I had a conversation with Jace
the other day about an idea that I was
kicking around and, you know, Jace audited
showed me where my blind spots were.
So I like, oh, I really appreciate Jace.
I'm thankful for that.
CJ: Man, I haven't that brings, I mean,
I haven't talked to Jason in a minute.
I need to reconnect with him.
Duke: every, everybody
should talk to Jace.
LinkedIn is gonna be, we'll put
his LinkedIn in, we'll put his
LinkedIn in the description below.
Everybody say hi to Jace.
. The second thing , this might be a
little bit more specific, but who did
you have the most impactful discussions
with in the last 60 to 90 days?
And then lastly, who pops
into your head by instinct?
With those three, you should have a
list of at least four or five people.
It doesn't have to be dozens.
It doesn't, it certainly
doesn't have to be hundreds.
It's just something, Put
some water in that garden.
Any questions about that so far?
CJ: No.
I will say that this is starting to
sound like a custom app, but, uh,
Duke: It could be.
I mean, if it helps
anything, it helps, right?
Um,
Tim: I'll just say I totally agree
that everyone should talk to Jace.
I talk to him almost every day
since I hired him and can confirm
it is thoroughly worth it.
Duke: Now we know where Chase is working.
CJ: nice.
, Duke: so now you have your array of
people in your network that you need
to sustain, So for each of the items in
the array, , you have a list of options.
Just think of it as like a, a la
carte menu of actions to take.
So, number one, ask them how
they've been, and if you think
this is too simple to matter.
, there's this saying, I don't know who
coined it, but every human dies twice.
There's the time that they die,
and then there's the last time
anyone says their name out loud.
And I think that's super dark,
but, but I think all of us have
some vague sense of this, right?
And so anytime somebody just
says, Hey, how you doing?
Nothing else.
Just how you doing?
the universe is telling you,
Hey man, you matter to somebody.
Somebody took their time to come out
and just say, how, like, how are you
in a way that invites a response?
it isn't a trivial thing.
It does matter, especially if
you are, Authentic about it.
CJ: definitely gotta be
authentic about it, right?
, I know there are folks who aren't.
And there are a lot of
people who can fake it.
And you probably know folks
who are faking it and you don't
know that they're faking it.
But that's fine.
Looking at this in a structured way
allows us to break down the actions,
? That go into, , creating these
relationships, forming these bonds,
, and then maintaining them over time.
? Because, all relationships
require care and feeding.
I.
And it, it's funny duke, you talk about
, who provides value in your life or , who
you miss , when you haven't talked to
'em, there have been occasions, right?
Like, look up, it's like, man, I
haven't talked to Duke in a couple days.
What the hell's going on?
Right.
You know?
And so then I'll ping you
like, what's going on, man?
You know, and, and so, That
becomes second nature.
Now, what, what I will say is like
I have a couple of, , good friends
and it's really easy for me.
after 2, 3, 4 days, I haven't
talked to them like, what the hell?
Reach out and be like,
Hey, what's going on?
Where you go , and that sort of thing.
But that beat here, and I don't mean
it as like a grade, but just like
in kind of closeness to me, right?
You know, the folks who I value, but
probably don't talk to them every day.
those relationships start
to kind of get stale.
And so remembering to keep
them strong is a challenge.
Duke: would it help if we actually
go through some like, what do
you actually say to the person?
Is that gonna be helpful like
maybe I've met you three times.
I don't just message you
and say, how are you?
Right.
CJ: I.
Duke: Uh,
Tim: Yeah, I.
it is really difficult to reopen
those lines of communication.
I mean, I have a hard time remembering
all the people I bump into and
who I've talked to and all that.
, on a personal level, I just
need to get better about that.
I need to treat that as
important in my life.
that's just a thing I need to do,
but.
Duke: it, it's just a subsystem,
And especially if you're a
programmer or you're data oriented,
just build a structure in your
head, like properties of people.
So, I know Corey is married,
I know he is got two kids.
They're roughly the same age as my kids.
You know what I mean?
I know that, his wife had
that terrible thing happen.
she was in the hospital for
a couple, a few years back.
You just start tagging these
properties to the people that, you
know, if you primarily chat with
them over LinkedIn, that's fantastic.
'cause there's your message
history right there.
And
so you kind of like, you're, you're,
you're, you're, you're collecting
facts about people and things that
you've talked about, so you can
use that as the excuse to go back.
Tim: I'm really bad at
remembering stuff like that.
I think I need to start by maybe
writing it down or something.
I remember Chuck Tomasi an episode of the
ServiceNow developer podcast something
like, after I, I take a selfie with
somebody, I meet them, and then as soon
as we part ways, I immediately write
down everything I can remember and
associated with our selfie together.
and I was like, that's
a pretty clever idea.
And then I promptly did not do that.
Um, and,
Duke: Yeah.
Yeah.
Tim: but , I think that having some
mechanism for that, at least for me, for
people like me, I think that's important.
I would see ads for, smart glasses.
One day you'll just look at a
person and information about them
will come up in your field of view,
and they won't even know that you
have no idea who the hell they are.
And I'm like, these are made for me.
I need the future to be here immediately.
Duke: man, be careful.
Be careful.
I look forward to that day too, but make
sure you get your practice in so that
you're authentic when the time comes.
Like if you're the person that's
gonna like read the information and
then say it back to the person, like,
congratulations on the new job, Jeff.
they will see your eyes going
back and forth under your glasses.
Tim: Yeah, I, I feel like I'm
the sort of person, like,
I just need a reminder.
Tell you what, , if you're listening to
this and you bump into me and acknowledge
2025, if we've met before and you bump
into me again and just be like, hi, here's
my name, here's what we talked about.
I'll remember you.
I won't remember your face, but
I'll remember our conversation.
Duke: That's a great strategy
of just a cold opener too.
If you know them but you're not sure,
they know you reintroduce yourself.
There's absolutely zero shame, no loss of
face, and both parties feel even better if
the, approached party does recognize you.
If they don't, so what?
Who cares?
You're still establishing network
connection, but maybe they do recognize
you and how great would that feel?
CJ: Let me tell you why
that's such a cool hack.
You might recognize somebody's face,
know that you had a conversation with
them, but cannot remember their name.
So when you walk up to them and
you reintroduce yourself, they
will reintroduce themselves, right?
And now you've got their name and
you don't feel awkward, and you can
have a conversation, pick up where
you left off, et cetera, et cetera.
, one of the things that being a politician
comes in handy for, , is that I now
have no shame just reintroducing
myself to people I already know.
Duke: Oh, and names too.
Say their name as many times
as you can in the sentence.
If you're asking them questions during
your conversation, end the question
with their name every single time.
First of all, nobody gets
tired of hearing their name,
CJ: This is true.
Duke: But it also just, builds
that neural pathway too, right?
You see in their face, you're shaking
their hand, you're talking about stuff.
You're accumulating all that info,
and every time you're stamping it with
their name, say their name, as many.
Times you can't.
So we still gotta get through
the rest of the, flow here.
do you mind if I return to that?
Tim: go for
Duke: Alright, cool.
So we've already talked about
generating a list of, who do we sustain
our network with at each interval.
And then for each of those people
we've we're asking them how they've
been, two other strategies, ask them
an intelligent question about their
domain, especially if it's germane
is something you're doing right now.
I wonder how many friends Nathan Firth has
made because he just answered questions
about service portal for all those years.
Tim: Yeah, and he was the guy for it
too, like the only one for a long time.
Duke: It goes back to our, episode one
where we were talking about when somebody
answers a question for you, it's an
investment, It's their investment in you.
They want you to succeed, it's good to
ask people questions as long as they're
intelligent, as long as you've shown some.
Groundwork beforehand.
Don't just like pounce on a stranger
and just, Hey, I haven't tried anything.
What's the answer to this question?
CJ: I do.
Tim: I hate that.
, and maybe we should talk a little bit
too, counter examples, we're talking
a lot about things that are good to do,
things to consider and things to make
sure that you're, hitting the mark on.
But maybe we should talk about
some things like, Hey, just so
you know, this is not networking.
If you just slide into my BMS
and demand answers of me, you
have not networked with me.
You have annoyed me.
I will remember your name only
because you have annoyed me.
That's not the way to be.
Duke: going back to the flow.
we have ask how they've been, ask an
intelligent question about their domain.
Okay.
This is super important.
Let them know how they've
impacted you over time.
if you do this networking thing that
we said, go talk to Bob Ask him a
question about his domain, but then
like a week later, go back to Bob
and say, I just wanted to let you
know that thing worked out great.
Plus I found this other thing
out that you might want to know.
CJ: Absolutely.
Tim: sharing knowledge
is, always great advice.
, , if I have one skill when it comes to
networking it is knowledge sharing.
I don't know how to, hi, how are you?
I don't know how to ask about your kid.
Like, I, I literally know
how, but I'm not, good at it.
and remembering to do it at prioritizing
it a lot of time I remember like,
I'll get all the way to the end
of a three hour long conversation.
We've had drinks, we've had food,
we've, tossed the ball around, I
don't know, whatever normal people do.
And then all the way at the end
when we're like, okay, bye, see ya.
And I get 10 steps away and I go.
Wait a minute, I never
asked that person's name.
I never even asked What the
hell's the matter with me?
You know?
But if I do have one skill, it's sharing
knowledge, which is, I will come at you
with my nerd all the way out, every time.
'cause it's the only way I know how to be.
And for some people, namely
people who don't care, that's
probably not the best approach.
But for my people, for the people who I.
Am invested in, and who
are likely to invest in me.
That's seems to be the right approach.
CJ: I think the people who are worth,
, having in your network are people
who will take you as you are, right?
Whether, rather than, , imposing some
standard that they have upon you.
And you know, if you and I talk
for three hours and you don't
ask me about my kids, it's cool.
We'll talk again and you don't, you'll ask
me then maybe, or who, who knows, right?
We had a three hour conversation.
It was a rich conversation if it
went three hours, I think you care.
Tim: Yeah.
CJ: And just because you didn't
ask that one question, doesn't
mean that you care any less.
And so I think, a little bit of,
letting yourself off the hook.
when you have those, moments and when
you walk away and you think, oh, what,
why didn't I, or didn't I, I should
have said, and you feel that little
bit of cringe, that you messed up.
You forget the fact that you actually
were successful for three hours,
before you walked away and have five
seconds of, damn, I, I messed up.
Tim: it's honestly really good to
hear that because, I, Beat myself up
over that kind of stuff quite a lot.
When I'm imagining the perspective
of other people, I spend so much
time imagining the worst version
of myself through their eyes.
And when I had that realization,
like, shit, I had asked that guy's
name, it hits me in the form of I'm
imagining that person walking away,
getting a few steps away and going.
That jerk didn't even ask my name.
What a dingus.
You know?
Duke: It's,
Tim: It
Duke: I, I, I think it takes a
special kind of innate paranoia
to attribute malice where
real malice hasn't been shown.
You understand what I mean?
Like
that?
Yeah.
That person didn't ask my name
or he didn't remember my name.
that's not malice.
First of all, the beating
yourself up about it , doesn't
gain you anything, right?
It, doesn't reverse time and
it sabotages your mental,
state for the next interaction.
Like, that person walked away,
you forgot their name, or you
didn't, you didn't remember their
name or you didn't ask their name.
Great.
Well, if you're beating yourself up
when the next person comes to you,
what do you think the odds are that
you're gonna have a good interaction?
Tim: And there's, there's a fine
line, I think, especially for that
sort of self-talk perspective.
A fine line between, I
meshed up, I did poorly.
That sucked.
Versus I could have done better.
I'll try to remember that for next time.
It feels like a fine line and
it's really easy to get stuck
in that negative self-talk.
, that, you're right.
It, sabotages you for the future.
CJ: Tim, I'll double down on that, right?
you said this is the right thing that I
should have done, but I think what you're
really saying to yourself is, this is the
perfect thing that I should have done.
This is right.
Tim: it's, it's like when you have
a, somebody is talking smack about
you and , you come up with a perfect
comeback on the drive home, right?
It's like that.
CJ: Yes.
Exactly.
That,
, at the end of the day, I think
good enough is often good enough.
Duke: Oh, yeah, progress.
Not perfection too, right?
CJ: Absolutely.
Duke: So for everybody else out
there who is not Tim, there's
a very important lesson here.
Tim being the tremendous
content contributor as he is
and has a natural gravity, well.
Of network around him.
Right.
He doesn't even have to try.
'cause so many people love what Tim's
done, That they want to be in his network.
So he's got all that gravity in the world.
And even Tim is worried sometimes
that he might not come off perfectly.
Tim: Oh, quite often, yeah.
If you're in the same boat as
me, you're in good company or bad
company, depending on
how you like my company.
Duke: You're not gonna hit all
of your interactions perfectly.
It's not every interaction's
gonna come away with, wow, that
was thoroughly super awesome.
it's okay.
Now that you acknowledge
it, you can just move on.
Go to the next one.
Tim: Yeah.
Duke: Okay.
We got just a couple more in the workflow.
So now that we know how to generate our
list the things that we can do for each
of them, then Every interval refine
your reconnection timeline, Tim gave
me the answer to a question, what would
be the best time to get back to him?
Like, I'm gonna try out what he
said and then I'm gonna tell him
that it was valuable to me or not.
Right?
So am I thinking days, week, months.
And then you can put that in a
little Excel sheet or your little
private task on your VBS and
ServiceNow, however you want to do it.
But now you throw something into
the future mentally for when you
want to contact that person again.
And then lastly, just recognize
it's all a heuristic anyway, right?
This is not a super concise,
accurate system is just meant
to roll with the punches a bit.
And so if you have the opportunity
to talk to somebody earlier
than the next interval, take it.
, CJ: I agree with you, if I help someone
and it helps you, And you wanna let me
know that it helps you, Any asynchronous,
communications, connection that we have.
Feel free to use it at
whatever time of day.
Like if you send me a LinkedIn message
at two in the morning, I don't care.
I'm sleep.
But I will see it when I get up.
Duke: Right.
CJ: feel like, that you gotta wait we've
already connected, I helped you out,
like you asked me, you know, for a thing,
or maybe you didn't, and I offered, and
now we already have that connection and
yeah, I wanna know how it turns out.
Of course, I wanna know how it turns out.
Never feel that if somebody's
offering you help, that , they
don't wanna know how it turns out.
They absolutely wanna know.
Duke: See the last episode.
It's an investment.
I have put ener, I've put
energy into you, right?
I want the warm fuzzies that that
energy was used for something.
CJ: absolutely.
Absolutely.
Tim: And, and that everybody, I assume
loves that feeling like knowing that
the stuff that you've done has been
valuable to someone else, the notion
that all of us are building on the
shoulders of giants, the platform itself.
, is built on the shoulders of
giants and we build on it.
everyone likes being someone's giant.
Right.
, I like being the person who made
the thing that someone else used
to do something even cooler.
' cause that's how the species progresses,
you build something new based on something
old and the something old becomes
foundational to the something new.
Whoever built the, something old
doesn't go, ah, it's been usurped.
No.
They say, oh great.
You're doing something really cool.
I didn't even think of using the thing
that I built for that, but that's neat.
Duke: For me, I like being the
hub on the network where it's
like, Robert, do you know anybody
that and insert the parameters.
Oh yeah, I know this person, or I
know somebody who knows somebody.
And then getting those
connections together.
That's what I really love to do.
, CJ: for me the motivation is kind of like,
Hyman Roth and the Godfather, right?
Like, I, I wanna make
all my partners rich.
And when you provide that level of value,
you can only, see it, come back to you.
and I don't provide it
to ca it come back to me.
It's just what I like to do.
Right.
I provide it because I'm paying it
forward because a lot of people, provided
that value for me when I needed it.
but, , whatever I can do to help whoever
I'm doing it and I'm actively seeking out
those cases and trying to do that because.
from the networking angle, right,
it's gonna keep me top of mind.
If there's ever anything that
they can do for me that I might
not even know that they can.
That's the silent benefit of networking,
And especially when you do it well
is that you become, , top of mind
for a lot of folks in your network.
Tim: this is so common
in, , popular media as well.
I'm thinking of, , shows like my name is
Earl , and loads of other things where
there's like the central person who I.
Is going around doing all these
little things for people, and it's
all these different people and, every
episode they interact with some person
and they help them out in some way.
And one day they need something and
there's the score rises and there's this
wonderful moment where everyone comes
together to help out this person and
they realize, oh, hey, I have friends,
I have people at my back helping me out.
Too, because I've been so generous with
them, I now have that same in return that
just popped into my head and I realized
like that can be what networking is.
Duke: We went over this in the first
episode as well, but there's no bigger
reason to network than the employment
opportunities that comes with it because
I guarantee you, every time a company
decides, okay, add one more person to
the ServiceNow team, the very first thing
they're doing is going to their network.
If I'm the hiring manager,
I'm going to my network.
If I don't have a strong
ServiceNow network, I'm going
to my other people's networks.
I'm going to my partners and asking
them that is the way the world works.
You don't have to like it.
It's how, but it's how it works.
CJ: Well, yeah, I mean, absolutely.
Duke: we're gonna take a
little bit of a side step.
We know knowledge is coming
up in gosh, like what a week?
It's crazy.
, for those of you, again, who this doesn't
come naturally for, we wanted to have
a quick rundown of non-verbal cues.
Things that can signal you
that it's okay to talk.
Okay to go up and be bold and
introduce yourself signals
where it's not okay to talk.
or maybe that you, not that
you've out worn your welcome,
but it's time to move on.
and then also how to give a
signal to it's time to move on.
So let's start talking about signal hacks.
CJ: You should start on this one, duke,
because man, I don't, I don't know.
Duke: Okay, so the easiest one is
people that you know that aren't doing
anything, they're by themselves,
they're not on their phone.
maybe they're dipping into a snack or
having a coffee or just walking somewhere.
Okay?
That is a perfect cold, open opportunity.
Hey, I haven't seen you in X.
Or, Hey, where are you off to?
what do you got planned for the afternoon?
knowledge content wise, or, Hey, what
did you think about that keynote?
that's the easiest another
opportunity to open is, after sessions.
, and this is the key here.
So people you don't know, how, is it
okay to talk to people you don't know
if you make eye contact with them?
It happens accidentally all the time.
You're scanning the crowd, you
make eye contact with somebody.
You're within two or three arms.
Reach of them as fast as you can.
Hey, what did you think about that?
Tim: I especially like the, distance
calculation of like, how long of
a walk is it to get like you make,
Duke: Yes.
Yeah, they gotta be within, they gotta
be within conversational range, which
I'll say, I'll even revise my estimate.
I would say like two arm lengths.
Tim: Because if if I make eye contact with
someone all the way across the conference
hall and they start walking towards
me, I'm like, oh my God, what do I do?
I have too much time to think about it.
CJ: Just
Duke: You just, you just crank up the
creed and just with arms, arms wide open.
Just get that guitar like going on.
That's what you do.
No, that's not what you do.
That's.
CJ: yeah.
I mean, I don't know.
You know, sometimes there's a little
bit of novelty in being awkward.
Right?
Duke: There is, especially
if you're honest about it.
CJ: Yeah, absolutely.
And so, to that end I say also,
you should be yourself, right?
Like you shouldn't, no.
I mean, there's also a, a limit to
being awkward where it goes beyond
making, other people uncomfortable.
And
Duke: Well, well, yeah.
How do you know?
How do you know?
Right?
Okay.
So here, here's your signals, your
nonverbal cues for it's time to move on.
and not beat yourself up.
It's just people are busy.
People have other stuff they wanna do too.
Okay?
So I.
it's hard to gauge that.
So, number one, if they are looking
around, you are talking to them and
they're twisting their head, they're
looking over their shoulders, they're
craning their neck a bit, that's
a signal that you gotta wrap up.
CJ: Yeah.
Yep.
Duke: if they check their watch
more than a couple times, they're
trying to tell you without telling
you that they have to move on.
They have to go somewhere.
, if they're angling their
body away from you.
CJ: Yeah.
Duke: if your, if their shoulder is
facing your chest, they are signaling
that they need to leave or go somewhere.
so keep an eye out for those.
CJ: they say, well, all right, then.
Duke: Yeah.
Oh, that's a good one.
If they say, well,
Tim: just, even just the beginning.
Well, yeah, you hear that well,
and you, should be preparing.
And by the way, don't take it as, I'm
trying to end the conversation with you.
Take it as I have to do something,
or I would stick around and chat.
personally, I've, learned to.
Always assume everything
in the best light.
But I'll tell you what,
there's a lot of value in that.
If somebody comes up to me and , I'm
just about to go do something, I gotta
pee or whatever, and they start getting
those signals they pick up on it.
They give me that out.
That's all you gotta do
is give a person an out.
You don't even have to necessarily
end the conversation when you
start getting those signals.
You just gotta give that
person an out that doesn't feel
awkward for them to take you.
Give them a non awkward out and they'll,
if they take, they'll, they'll take
it if they want to, but then the next
time you see them, you are in, you're
not introducing yourself anymore.
Not from scratch, at least.
Right.
You might be like, Hey,
it's you, how you been?
The second time I see someone, the
third time I see someone, it's not.
Necessarily just the
length of the interaction.
It's the number of interactions you
have, especially you space 'em apart.
You're reinforcing like
I exist, behold my face.
And I'm realizing this as I'm,
listening to you guys, and as I'm
saying this, I'm realizing the
people I remember best are people.
I had brief but frequent interactions
with people I kept bumping into in the
halls just for like, Hey, how you doing?
Oh, what are you doing?
What do you like?
Write books or something
you freaking nerd.
I don't know why they're all
from Jersey, but they are,
those types of interactions, I remember
them so much better than, even like a 10
or 15 minute conversation just once I.
Duke: you may be the kind of person that
nonverbal cues don't resonate really
hard, like it is hard to pick up on.
So if you're that kind of person,
what I would suggest is, limit
yourself to the number of questions.
ask him a question.
Let's have a little talk.
Ask 'em another question.
Let's have 'em a little talk.
Maybe ask him a third question.
Let's have, and then just say, well,
I gotta get going to my next thing.
If they wanna keep talking,
they will let you know.
They'll ask you questions.
Tim: Yeah, and, and, you can kind
of do it from, both perspectives.
You can both be giving.
An out to another person and you
can look for another person giving
you an out, because that can also
be a nonverbal cue that they want
to end the conversation, right?
If they start trying to give you an out.
A lot of times people
will frame it that way.
We've all heard the phrase
like, uh, I better let you go.
Like if you're on a call with someone and
they would really like for you to stop
Duke: them let you go for
sure.
Tim: yeah.
yeah.
They'll give you a, well,
I better let you go.
It's like, that's not for you buddy.
That's them giving you an
out to lead gracefully.
Right.
CJ: Yeah.
that is absolutely that.
I'm, I'm gonna holler at you later.
Duke: and so , if it's new to you and
maybe you're in a conversation that
let's be frank, like you're bored of
it, like you don't wanna look bored
of it, or you have other things you
gotta get to It's okay to tell those.
Is it the little white lies?
You're like, well, I better get going.
or I have the next thing to get to.
CJ: Yeah, that one, especially at
Knowledge, you can always, always,
always say, you got a session you gotta
get to or ask, Hey, you gotta get,
you got a session you need to get to.
Right?
That's an opening.
Duke: Yep.
Or I have to, I have a
important phone call.
I have to, take, or I
have a four phone call.
I've gotta, make, I.
It was a pleasure meeting.
You name,
CJ: Yeah,
Tim: Yeah,
Duke: offer your hand good charge,
handshake, and then you're good.
Tim: yeah.
And at, knowledge 25, if you're
in the Venetian, for example,
you've al always got the excuse.
Well, my, my next session
is all the way in the wind.
it's a.
45 minute walk.
I'm gonna, which if, if anybody
listening to this didn't know when
you're listening before knowledge,
Hey, pack some good shoes.
'cause there's gonna be a
lot of walking this year.
More than usual.
Even
CJ: Yeah,
Duke: We are at an hour of record.
CJ: dude,
Tim, that's all you, man.
That's all you.
Tim: I do get a bit verbose with
my nerding out of things, you know.
Duke: No, man, we love it
and we really appreciate you
coming on to be vulnerable too.
not everybody can do that.
Tim: Hey, anytime, I lack the
gene, which fears vulnerability.
do you guys mind if I, plug some stuff?
I actually got the fourth edition of
the handbook coming out pretty soon.
Duke: Absolutely.
And we will put the links in the
description below, so plug away.
Tim: Awesome.
Thank you.
if people wanna reach out to me,
there's my LinkedIn You can put that in
the description, if that's all right.
. It's probably the best way to reach me.
And social media is not really
my thing, but I'm on LinkedIn.
I've got the ServiceNow
Development Handbook.
there's some other books as well,
but that's the main one really.
If you're learning ServiceNow,
if you wanna level up, get the
ServiceNow Development Handbook.
The fourth edition is just about
to come out hopefully next month.
it says July 4th, so it'll be
no later than that, I hope.
the fourth edition adds a bunch of stuff,
some newer stuff that ServiceNow did,
some stuff about Flow Designer fourth
edition is up for pre-order right now.
Handbook Do snc.guru.
Last thing I wanna mention
is if you see me at.
Knowledge on the conference floor
or at a bar or restaurant, and
you have one of my books on you.
Whatever I'm doing, whoever
I'm with, wherever I am, , I
will have something to give.
It's a very small thing, not a big deal,
but it's a fun little thing to give to
anybody that shows up with one of my,
books if you happen to see me around.
feel free to come say hi.
that's just an opportunity for anybody
who wants to network and isn't sure how.
If you got one of my books
on you, you come up, , I'll
be like, Hey, you, you there?
You a freaking nerd.
Come over here and say hi.
CJ: Boom,
Tim: If that's your in.
Duke: All right.
Hope this was helpful to everybody and
I guess we'll see you on the next one.
Tim: Thanks everybody.
Thank you Duke, cj.
See you guys next time.
CJ: Absolutely, Tim.
Thanks.
I.
Tim: Bye.