2% Dooley Podcast - Fery Kaszoni, James Dooley, Koray Tuğberk GÜBÜR and Karl Hudson in Poland

James Dooley and Fery Kaszoni discuss the digital marketing strategies car spraying and bodyshop businesses should prioritise in 2026 to win more enquiries, build trust and grow sustainably.

Show Notes

This video explains which digital marketing strategies car spraying and bodyshop businesses should focus on in 2026 to improve enquiry volume, customer trust and conversion rates. James Dooley and Fery Kaszoni start with KPI tracking because clear measurement helps a local bodyshop understand which channels actually deliver bookings rather than wasting time and budget. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and paid social ads because consistent visibility across search and social supports long term growth. PPC is analysed in detail because campaign setup, landing pages and lead handling directly affect results. They also discuss Reddit, Quora and paid AI ads because diversified enquiry sources and early adoption can strengthen digital marketing performance for car spraying and bodyshop businesses.

PromoSEO lead generation for car spraying and bodyshop businesses recently received recognition as the "Best Car Spraying And Bodyshop Businesses Lead Generation Agency."

Where to Listen to This Episode

2% Dooley Podcast - Fery Kaszoni, James Dooley, Koray Tuğberk GÜBÜR and Karl Hudson in Poland is available on:

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Creators and Guests

Host

James Dooley

James Dooley is a UK entrepreneur.

What is James Dooley Podcast?

James Dooley is a Manchester-based entrepreneur, investor, and SEO strategist. James Dooley founded FatRank and PromoSEO, two UK performance marketing agencies that deliver no-win-no-fee lead generation and digital growth systems for ambitious businesses. James Dooley positions himself as an Investorpreneur who invests in UK companies with high growth potential because he believes lead generation is the root of all business success.

The James Dooley Podcast explores the mindset, methods, and mechanics of modern entrepreneurship. James Dooley interviews leading marketers, founders, and innovators to reveal the strategies driving online dominance and business scalability. Each episode unpacks the reality of building a business without mentorship, showing how systems, data, and lead flow replace luck and guesswork.

James Dooley shares hard-earned lessons from scaling digital assets and managing SEO teams across more than 650 industries. James Dooley teaches how to convert leads into long-term revenue through brand positioning, technical SEO, and automation. James Dooley built his career on rank and rent, digital real estate, and performance-based marketing because these models align incentive with outcome.

After turning down dozens of podcast invitations, James Dooley now embraces the platform to share his insights on investorpreneurship, lead generation, AI-driven marketing, and reputation management. James Dooley frequently collaborates with elite entrepreneurs to discuss frameworks for scaling businesses, building authority, and mastering search.

James Dooley is also an expert in online reputation management (ORM), having built and rehabilitated corporate brands across the UK. His approach combines SEO precision, brand engineering, and social proof loops to influence both Google’s Knowledge Graph and public perception.

To feature James Dooley on your podcast or event, connect via social media. James Dooley regularly joins business panels and networking sessions to discuss entrepreneurship, brand growth, and the evolving future of SEO.

James Dooley: And welcome everyone, this is the second episode of the Two Person Dooley and I guess we will find another name for the second episode while we are in that. We will again talk about the business mindset and we also have an awesome guest together with us, Ferry, and you all know him from all the creative and great content as well and once you see one of the content you can't forget it anyway. I can tell I'll will be asking some questions to do middle by starting you mainly. Could you tell me James what are the three worst decisions that you have given in the business world that you regret? Three worst decisions?

James Dooley: So one is not joining my workshop. Yeah, today I didn't join Cory's Workshop. I need to say that Cory probably to this was so annoyed, so that's definitely my number one. Yeah, I think the other two I need to make certain that I'm talking both of them with regards to time management because I'm fine wasting money in an investment or a venture because that's just life. Not every single kind of, yeah, venture that you do works, but when I'm wasting time it's not coming back. It's not coming back. So from that point of view I've done quite a lot of training courses and I've followed the training courses for many years and then I realized that the training courses I just not even out of date, they just never worked when I look back at it. So that's like one massive thing here. And then not early enough adapting to doing the masterminds, the masterminds and the meetups and actually meeting with so many now, what a class is being friends and family like yourself. Like I I fully enjoy coming doing these meetups now that we can share an experience stuff together and I've always been, your network is your net worth, I've always been that, but I used to just attend the conferences and I'm talking like eight, nine years ago and never bolt on and grabbed the people that I really respected and pull them to one side and say let's get in a room together and let's have a good time. It's important for us to do this.

Ferry: Yeah, so I would say that what's what's yours though, Car? Probably similar to. So obviously I've been in SEO for a very long time. Um, and one of my biggest regrets is after going to. I originally met Dooley at a um mastermind, but it was like when I was like 20, 2008, year ago. So 20. I guess Charles invited.

James Dooley: Yeah, yeah, Charles invite.

Ferry: And I'm like oh my God, how much more experience and better off would have been in business networking at a younger age when SEO was easier. That's SEO was much easier way back then.

James Dooley: Yeah, that's it. All so basically what he's telling you is when he met Dooley it changed his life and then now oh all downhill from there. That that is a little snippet now and yours, Fair?

Ferry: But I think mine was also not doing something. It's not having the courage to start like a real career in Tech because I was you know like painting cars for many years and it took me too long to actually quit my job and start the business. So I I dragged it out too much when I could have let's say done it in like 2014 or 2013. It took me only 2017 until I drag I could even do it earlier, but I didn't have the courage or believe.

James Dooley: Was that like a confidence?

Ferry: Yeah, he was confidence. I also don't know how old are you by the way?

James Dooley: I'm 40.

Ferry: 40 this year?

James Dooley: Really?

Ferry: Yeah. I'm still 39. So you see, actually thir to four, thir?

James Dooley: Yeah, I know. I like you know, I take lots of supplements and I only watch comedy movies as well, so I'm not sad. So it helps.

Ferry: I can't imagine you sad actually. A great feature. But but you know, yeah, I behind the cameras maybe. Yes, behind the camera I cry.

James Dooley: Yeah, yeah, sometimes I am sad. But you know, not like that sad, sad.

Ferry: Yeah. If I think I treat depression with with I treat the kind of the sadness with setting up a big goal and then going for it. It just makes you forget you know that you are sad. It just you know when you are on fire to do something the world doesn't exist.

James Dooley: I also always feel like maybe the the age when you get older actually your brain starts to change chemically and that's why for instance in 20s the things that I couldn't understand it's very much easier to understand in 20. Same like 40s too.

Ferry: So yeah, it's simple. But I'm in my 30s for me to know this. I can't imagine your 30s.

James Dooley: I I I came too many parties with you. I am not even sure that whether everyone survived from your parties to be honest. Some of them might be. We lose years we lose years of our life and we yeah definitely.

Ferry: Well, but what's your biggest failures? I believe the wrong decisions. Uh, one of them might be leaving the casino after the Medical Update. Actually I could stay and continue there as much as possible. Second one will be like I am, I'm too much focused on sharing information rather than focusing on business. I always wanted to change the industry. It was like an obsession, still I have it a little bit, but I'm trying to stay away from that. The third one would be like I create too much personal attachment to the people. It affects my decision judgment and that's why I'm not. No, man, I always say yes since I see people like friends. I would like to be able to prioritize my own family uh first actually then I would like to do these extra favors if I have time.

James Dooley: So when you say to the people is it to clients or is it to employees or to which people?

Ferry: That's one of the things because in in the business because when since I came from the casino Niche, when we have the company that we have everyone was very close to each other and I had that habit. Uh when I come to the other Industries too and I thought that the same Dynamics would work for there too. It works well too for some people, like minority I can tell like Carl, James, I'm very easy and comfortable with them. That's why he should come to the m Workshop, not better. But when it comes to the some other angles, I believe I should be able to understand that I am a brand now and I can't have that much personal relationships because even if I see myself a regular guy and I behave like a regular person people get different messages from the behaviors that you you gave like like for example for instance like uh I was in Vietnam and when I smile someone they get it with a different context. They become happy. I I'm also happy for that too. But they exaggerated to be honest and they they they feel a bit different for instance I was eating in a burger burger place. We have eaten together too and actually it was the first time that I saw Vaper from AO blogging basically.

James Dooley: Oh yes, yeah, yeah. And he wasn't working with you then and he just told me that Cory you are so humble it's very easy to approach you and I was thinking like why should be hard? Why it should be hard? And and whenever they say that you are humble I don't get what they mean. But I guess they mean that they are not able to approach maybe someone else that easily.

Ferry: So it's it makes really good amount of friends. But the same time it sometimes become harder to manage the time because you need to answer. But when you don't answer they get also get. I think not only that as well, Fair.

James Dooley: Speaking on behalf of Cory, he's got 15,000 students that adore him for the information that he shared and when they attend these events like Rob n luk got up on stage was like go and go and speak to the people that you want to meet and when you're meeting new people and you're trying to remember their names and you try and remember what they do it can be so like your brain exping. That's why sometimes when we go and see Cory at the end of the night you can just see he's he's drained. He's not cor. He's drain because he's had 100, 150 people coming to him nonstop and he's trying to be that nice person can remember get upset over not going to workshops. So yeah, it's it's true. It's overwhelming like it's overwhelming.

Ferry: It can be very tired. I I always actually carry a novel gin with me because I always during the conferen I take like yesterday I have taken two noval gin for instance. It's an anti migraine pill. I always take it. Today I have drank maybe like five or six double espresso to be able to stay energic and still I have it all the caffeine and tomorrow two it will be same. So it it is a bit that part is really hard. And I like to have that connection because I help many people from let's say Marris Island to the people in Vietnam. I always meet with them ask their family and I love being able to help them. But when it comes to spending time all always together to me my wife is not happy about that situation and that's why I feel like after moving out to the Cadias I I should have more private life.

James Dooley: So you have to detach yourself a little bit definitely. But when you start to do that people get resentment think because when when you are too close to them and when you start to put some distance that get a wrong message. But I would also then say that's one of the little things that you have that we've ched about I think in the last one as well is you let people your feelings too much. I think I think an easy way of looking at it right. If you had a business with was just in a mastermind then before right and there was someone in there that says all 50 members of Staff go to go to him. I'm like you can't do that right. But why can't you do that? Because maximum generally like mad singers would say the maximum you can generally deal with is up to maybe 10. The the probably range is six to eight middle managers of what you want to deal with right. But why can't you? Because it's so time consuming and exhausting. Well, it's almost you've almost got to start when you go into these almost prioritizing some people if you're saying I really want to, whether it's work and it's a certain client that you want to speak to and I'm not going to be pulled away from being able to speak to some of the people that I need to speak to or want to speak to. You've almost got to have that priority in in place. Like you can't deal with no disrespects to let's say the cleaners. But the cleaners need to speak to head of cleaning or whatever I mean or the virtual assistants that are building links or doing Outreach. You can't speak to all of those. You can only deal with your head of backlink department and stuff like that. So almost like you would run a business. There times you've got to prioritize and yes it means that you're going to upset some people because you don't have the time to say not a problem. I'll spend 10 minutes with every single person. But there's one thing that we're all like and that's time, yeah. And you've got to start prioritizing and getting better at time management.

Ferry: It's also you're absolutely right. That's why actually in Saigon and here too in Zoop I just say that uh actually I just want to be retired from the stages. But I want to put our new taught leaders in the Hest Cas your community to the stage and I want to because they are new faces and at the same time when they are on stage I feel like I am on stage as well.

James Dooley: You're proud of, it's like almost your part of your little. Definitely in Workshop too. I just say it actually go and meet with these guys. They already know these things. They already published their own success with that and also I also of course suggest you as well in similar way so that they can bother you.

Ferry: Suggested us. I wouldn't. I wouldn't because I weren't invited to the workshop.

James Dooley: You don't need an invitation. But anyway, I want to flip this round from forget the weaknesses, forget the failures. Cory, I want to ask you, you're the first one. Successes, what makes you, what makes you happy and what makes you like, you're very proud of and where you've been successful?

Ferry: I believe that usually this Pro moment comes when people send their let's say stories with our case studies mainly. Maybe I said it earlier too. But for instance I saved a cat and that cat has been adopted by anio. The I saved a cat from this street he was about to die and Snoo saved it then the person who accepted the cat or adopted the cat told me that I started SEO during 2020 thanks to your case studies and he was able to protect his family during the covid thanks to the case studies as well and he wanted to just pay that favor back by saving the cat and these type of personal stories just help me to keep going actually rather than the money or other things because you will do money make money anyway, yeah.

James Dooley: When it comes to having these personal attachments it's very much more important. For instance Jack long from Vietnam. He created a really successful local SEO agency in the card detailing nich. He's using our framework and he also saved his family from a hard situation thanks to that and we were eating Japanese Pizza in Vietnam together and it was a proud moment for yeah, it's better than you know just money.

Ferry: Yeah. And for instance I I never forget during one of my birthdays uh one SEO from Bangladesh he just has sent his kids pictures. Two kids they were reading my case studies and he was telling that he was able to sustain his family again thanks to case studies. When you see these things you you start to not care about the negativity and you start to just feel that someone needs it and you try to do that. These are the moments that you feel that you f fulfilled and you are happy. This will be the first thing. The second thing is that I believe I created some new Concepts and bring some new angles and it also makes me a bit proud of that because it it takes courage to be able to show another way. It shift a little bit. They shift the industry. Shi the status quo. But one major thing there is when I brought the semantics to the main stream for instance. I also did some a few things that I didn't tell this things earlier. But since I get the attention many people try to be my client. But I always ask them for instance who you are taking consultancy right now. If they give me another consultant name or Agency for instance I never accept that client and sent them back to do that agency because I don't want to take or harm anyone. And another thing is that I always try to help other people to. For instance that's why I started tell it actually lately promote the link building as well. For instance because some link building agencies they told me that because of me they are they have to always explain things and I start to tell that look the links are also always fundamental for the SEO and it helps them to actually tell people look Cory also says that too. Just continue with that. So I didn't compete with people in an aggressive way. I didn't compete at all. I just explained and I try to help everyone so that that personal trait also makes me happy to have and mainly these two actually. For suo at least. And one more thing. I lost everything during the medic updates and I was able to to come back financially as well. So it maybe happened accidentally but it happen so it also makes me proud as well.

James Dooley: I think what makes me proud is again the fact that I've grown my you know my follower base based on value that I share with case studies and even entertainment. I think entertainment at case studies and having those messages that you probably also like have lots of them uh messaging people messaging you saying thank you, you know. Thank you Fair for those case for that specific case. I've done the same thing and I got you know links in like these these Publications or like I've help my cents or I set up my agency now and I'm doing digital PR as well. It's just it's just amazing. Just so proud. Such a proud moment when others are flourishing and thriving based on what you did. So you did something and somebody else is better off. It's like nothing can nothing can pay that that thing. But also you know like my happiness comes from Achievement. I'm very you know I'm depressed if I'm not achieving something. So I must keep going. I must keep doing things in order to be happy. I would I would be depressed if I had no no Mission. I know it may sound bad and it's not good because you know you know of course I'm proud of like you the family the kids and my wife and everything. But that would not be a complete satisfaction for me.

Ferry: Sena also says the same for you. Always in in the books at least he's not alive anymore. But he always says that if the human brain doesn't chase a chase a goal or Duty it will be in a miserable State. The brain always should be busy with exploring achieving and doing something and I think many people who are sad in life maybe. I mean I know there's like lots of depression. I I agree with that. But the way I treat sadness sometimes cuz we laughing you're like oh I'm crying you know after the videos which it's not quite you know accurate. But it sometimes is right. Sometimes we are sad. Sometimes you know I know you argue with your wife or you have something that you you don't like and you sad or but then if you challenge your brain with something you forget about that and things get resolved by by themselves. So I think people who are sad sometimes in life if we would find you know a mission and I think that's that's the first step that I I would say. And yeah that's that's where my happiness in like achieving things.

James Dooley: And for you so mine's like it's it's an awkward one this cuz like me partner has you're about to marry so choose your answer. Not going to here. But like she often jokes the bank of Hudson and this is because like I come from quite a you know like not unsuccessful background but parents were working class made a bit of a thing for themselves. But on occasion you know they might struggle and need a little bit of help. Luckily I learn SEO and can help them on that side. So business ventures I can help them Rank and earn money that way. But then sometimes they might need money. So then I help by giving them money as well. And like to me that helps like it ticks a box. So I can help family and then also going out with friends and not really worrying about bills and things like that. Obviously Dooley usually picks up the bill. That's why I don't worry. But that's before he got in cuz I KN I knew it was coming. I knew it was coming. I could feel it. But like that's probably the motivation for me to be fair is yeah helping family and friends and hopefully. I think one of the unique points of when to be when I originally went to Dooley's very first Mastermind was I think it was actually Dooley who said it in like a if you had a boat it's better you all having a boat rather than one person on a boat and you can all go out and party together type thing.

Ferry: Yeah. Um yeah, that kind of the philosophy.

James Dooley: I can I can see both of you are like kind of family driven and a lot Community you know what's pretty crazy about it? We we uh and I don't mean this in an arrogant way with four successful people in the SEO industry we've all not come from any sort of Rich background we've all had to work here, yeah? Right, we all strive to improve and grow and innovate and and have that that mission that no matter where we at we we want to go again. Yeah. And we all like no one's turned around and mention like how like a monetary value that we've got to. And mo money's the byproduct. It's about the journey actually elevating others and do you know what like that should res that surely I'm hoping must resonate with some people that at the start of their journey to realize that actually it's all about giving value and when you give value money will come. If your end goal is to earn money that's fine. If that's what your mission is. But to get there anyway the more successful people provide so much value. You need to develop something more than just and just actually understand and actually rub off on people. And when you when you meet a lot of people that are successful they all share the same traits.

Ferry: Well following on from that some of the most depressed people I've ever met were multi multimillionaires who sought the bus and their goal was money. Over that was it. They've set an end goal. They've reached the end goal and it's like what? No, like that's it. You shouldn't you shouldn't do that. The sadest life I can imagine with regards to happiness and success for myself is I have to say first would be my kids, my friends and my family. Like even this like I I clash, you guys know as being family. Do you know what I mean? And I don't say that lightly like genuinely. Would. When we came down to your office and when we did the Vietnam and you there was a there was a sentence in there saying I'll always remember this podcast in Vietnam and I think you said in 10 years time I'll always remember this podcast. And it's so true. So will I. Like because you're sharing times and memories with people and this is what it's about. And I think it's this meet up and doing things and and I might take one or two little bits from from you of information and like oh I need to start elevating one or two my stuff like what you're doing or the needs to improve from something and I might take something from Kyle. Even though I deal with Kyle on a day-to-day basis when you're out of the normal day-to-day running of the business you just pick little things up where you go oh I didn't realize that. Oh maybe we should do this. And it's the same with you. It's just it's these times that it's not the the end goal. It's the Journey of getting there. It's the climbing the mountain that's the fun bit. So this now here is what makes me happy. This is what strives me to want to achieve more success and do I do it for myself? Absolutely not. Like if you ask me what my biggest my biggest success is, I remember my mom about 10 years ago creating a bucket list and she created 20 things in a bucket list and I think she's done something like 14 things in that bucket list and I've helped her do all them four and pushed her to it because there 20 things in a bucket list it was like you're never going to do those things unless I make you do it and sometimes I'd say to it right we're going to do that next month. Oh no we can and she goes and does it and she's like wow she's Lov. But at the time she's always like no I'm too busy I can't and it's it's excuses for it's excuses for doing it and it's that procrastination almost like what people have in work. But it's the procrastination of there's my bucket list will only be ticked off. N well what we're going to do next week to tick one of them off or next month to tick one of them off. So all little things like that that sometimes when you're chasing something it's not just like I said money or business. It could be chasing somebody helping others to elevate them to reach their goals and it might just be a mini goal of I've never been to New York which was one of my moms. I really want to go to New York, right? We're going to make that happen. We're going to go. I've never one of them was like a random one on New Year's Eve I want to be stood at 11:59 for New Year's Eve in the sea like that's a random one. We went to Dubai and 11:59 we stood in the sea and all the fireworks went off and everything and she was like she was crying and she loved it and it like that was one of her. It wasn't one of mine. I enjoyed it but to see that and see that happiness it was a great satisfaction for you made me then happy. So with regards to success and happiness sometimes it's it's weirdo. Every single one of you mentioned how somebody else's happiness made you happy and that must then. When you start realizing it without in the subconscious mind it was only when you free started talking about it and then I sat back a little bit and I was like why? W this must be a trade for successful p uh business people not just business people but happy people in life like what are these people that are sad or depressed what are they doing to make other people happy? Are they just sat there on the couch watching TV morning and watching the news? Do you know what I mean? Like what are they doing to help others? Because when they help others they probably won't be sad and depressed such a good satisfaction.

James Dooley: So he just he's just I've never I've always understood like try to help others out but like when You' seen that then it was like actually that's a bit of I guess we can frame it like when people focus on just making money I believe it makes some depressive because they're always fa racing Against Time with the numbers, yeah. And I believe that process ends up making less money. Yeah. If you just focus on creating something new and helping people money eventually comes. It's like money is the side effect of actually hard work and Sol it work. Actually it's probably a little bit of a two-edge sold this though because then probably all four of have the same issue of we also always say yes to people we. That's the two-edge sword. You say yes a lot and it's like oh God I probably shouldn't have said yes but I've said it now I'm helping.

Ferry: The balance is there key. Finding the balance. But also when you start to say no and focus on the monetization I believe it should at least a person always should be doing maybe just meditation to to make himself to remember what was the real goal or the first goal in the first place because because for instance when I when I see you and talk to you I always feel like it is worth to come here but I just focus on the business side it n it doesn't work to come to an SEO conference for the business. Definitely not for business. Like if you go to an SEO conference to you know make make money or get leads like that's not the right place to be. But when you come here for helping people explain these things and also create a new movement over the effect and having memories together, yeah, I believe it is verth for nearly everything and it also makes me happier when I do SE because I I always remember people when I do it. It gives you more Drive. Money Can't motivate you just for enduring all these big big big big processes to be honest. It's too much work just for money. You need some personal attachments there as well. But also my tell that if you just focus on the attachments I believe some people will exploit you and I guess it is what you mean there when you try to say no. And sometimes I believe people don't realize that they do exploit on you as well because because they don't realize it since you don't tell them explicitly and I believe it requires some maybe implicit communication skills like maybe you don't tell it explicitly but you just annotate it maybe maybe some different things. What do you think about it to be able to say no and focus on your own business goals? Would you use some communication skills to imply it or to annotate it? Which scenario would you think that you would want to say no but but you did say yes?

James Dooley: So let's scenario it's a better form we have a lot. Let get when we spoke we SP when we spoke Inson on stage. Um so many people came over to us and asked us the question to say why did you argue in January? That was the like what what was the argument that was happening in January? Like we are we are great. January this year, right? We had great friends and we're great business partners, right? But in January this year it was me that was like asking K lots of questions to say why have we said and no don't get me wrong. I'm arguing with Carl and blaming Carl and then when car when Carl then actually give me a little piece of my own many like it was like oh the problem is I'm a little bit more obviously extroverted introverted so I have to take what he says onto the shoulders, yeah. And then it takes a little time to process then I'll say say it back, yeah. So like but I'm like why have you said yeah to all like I said yes and I was then passing it to you for you to and choose the best to choose the best five. Because we get certain people coming over like oh is an investment opportunity. The business is worth a million pounds. But if you give us 100,000 we'll give you 40% of the business. So it's it's an unbelievable deal. That's a good deal. Pass it through. Pass it through. Pass it through. What can we deal with here? And then Cary goes that's a good deal. That's a good deal. Well that's a good deal. So we just yes to everything. But then then what ends up happening is yes we can run it successful from a business standpoint but am I being successful in the gym and working out in my health? Am I being a successful dad? Are you being a successful husband? At that then you start to then weigh up no we're doing too much and at that point you need to stay take a step back. So I was blaming Carl. The truth of the matter is it was just as my just as much my fault as it was Carl's. And when Carl then said it back I was like oh yeah. But the good thing is we're able to have that chat and that conversation bang bangs and be like well what is it? Was it okay? Yeah, I'm now going to prev before I give it to you. You're ready to compromise as well like your truth because everyone when you argue everyone of course you need to. If you don't and you've got like two positives in in a battery it doesn't work. You I mean you need to both be able to. If it's an elastic band and things are going bad you've got to be able to understand okay I'm now stretching his elastic bank. I need to stop stretching it so much and he needs to understand where my elastic band will snap and you kind of got to push each other but understand each other's boundaries and respect each other's boundaries as well, yeah.

Ferry: Because I know KL loves going doing his plunge pool in the morning right? I know he loves taking the dog for a walk. I know he wants to have a healthy breakfast. I know that that's why I call you a princess, yeah. Then then he wants to go to the gym in the afternoon. I I respect all of that and like no don't ever stop doing that. Now if got too much work and then he can't do that that's that's a problem not for him not to do what he really enjoys and loves. That's a problem of in the business that we need to assort out and he needs to respect that my time when I come home from work after o00 3:00 till 7 o' is my kids with I'm going out for a bike ride. Don't ring me unless it's unless the the office is got burned down, yeah. Do not ring me between 3 and 7:00 and you ring it it better be something there something serious. Yes, I will be really annoyed and I never really get in a call between because I have that time with my kids and it's my dad time and and I love her.

James Dooley: It's actually my next question too. So how do you balance being a good father and being a good businessman? What how do you prioritize it and uh how does it affect the business? What's your methods or Sugg?

Ferry: I say from the outside looking in to do the situation is he kind of when he's at home he does as much as he can for the kids and he's always I think 3:00 you can almost count always at the park you'll take the kids or take the kids out like experience. This is a great point because when I whenever I I talk about du in a good way I never talk about very. The only mistake that not coming to Workshop. Nothing else. So whenever I whenever I actually explain dulian he is actually talents skills advantages as well and I I also see you as a mentor for me for the business angle as well and someone always tells that he's a party monster. So this is the only thing that you see literally like you explain lots of things and you educate us actually for the business in a very good way. But always they see a party animal. Party monster. That's that's gone. Like do it to be fair they still remember. Do do you? He back doors it more than anyone.

James Dooley: Last last night everyone paring I was in bed 10:00.

Ferry: Yeah, I was surprised. I was like what are you doing here like like why are you going up, yeah? This is a true story. It's the last ch ch M yeah. We had quite a few people came out to come party with the boys and every night he was like oh he's going to party tonight like no no we're going back. Are you going to party tonight? No no we're going back. Well on the the Friday it was the way. But we said Friday is the party and it was like 10:00 a.m. and he was like the boys are the boys are our. I I remember that Jason capuzzi. I Jason he actually told me that okay dly is on and I didn't understand what what do you mean? 5 minutes later Carl was holding the Jason also Jason and also James was actually pulling vka from the mouth of the Jason Israel. I was running away. So the boys were having fun, yeah.

James Dooley: Definitely. But last the main thing there is also it's actually just that's why I call two person Bulet you know like it's one of the nam I found the name there. If you take that two good person it's good enough for you but a third person might kill you and in this case actually you are a family person for the 98 of the times actually it doesn't match with the party kind of character right. Since people don't see that side of the Dooley and they just remember the oh he drinks blah blah blah type of things and when I explain that he's actually a great person for business et cetera they know it but they always remember the other side and it's it's one of the things.

Ferry: I think I think it's mainly because like in my wedding speech I speak about it's life is all about balancing is like the ples of what you can whether that's family friends making certain you're going out and having experiences. Now I'm all about being outside in nature. Get yourself outside. Stop staring at a screen and an iPad and watching TV. Go and do this. Is what K was trying to say? Like normally 3:00 I'm I'm never inside watching a film with the kids. I'm outside. I'm on to bite R it's raining. There's no such thing as like bad weather clothing right? Just in inappropriate clothing. That's what I say. But it's raining we put some watch and get out. Get get them muddy. I used to play in the mud and eat a bit of mud. That's fine. Eat some worms. Um we get yourself out there. But it's all about spinning the plates.

James Dooley: No, the truth of the matter is in my opinion if one of them plates that you're spinning smashes then something's going wrong. Now whether that's family Friends Business Health or like happiness in in going out and having the experiences and stuff. So what's render bman? Is prior to me having kids I had a lot more time and that time was spent more going to the gym and more partying. But now I'm trying to be the best dad I can be. I've now had to I can't spin the party and play as much. I still love going out and having a good time with friends. So I don't do it as much. But when I do do it I go like Jason Caro he says I'm on but I'm normally on or off cuz I can't be one of them that's going to have a few drink I'm CU then I'm get really excited. I'm like right I'm all in but I'm either all in or all out and I've for got to have a back door it or I'm going to be out till 4:00 in the morning.

Ferry: About we we we come together rarely like when when we are together we should do something unique and make it intense, yeah. And also all the speeches are done and we we help people and then we also want to do something different to actually ease the stress and let it go. So I just like you know I'm probably going to be on to.

James Dooley: There was a there was a funny situation. So we all went to what was it Palmer and Dy wasn't in the mood that night. He was you could just tell he just bit flat bit flat. So then um Adam or her went look get that Trot girl to come over I she had like 30 shots right? We'll have all 30. He has to drink them all. So then by about shot 10 you can see he's starting to chir up a little bit and then he's getting happier and happy then all of a sudden that's it he's on it's like you turn to switch like switch something tipped over, yeah? Exactly. But um very how do you manage kids family balance? Did you for instance did you miss any uh I don't know any program of your kids because of the business? Did you regret about it?

Ferry: Not like the important ones I'm I if if it's a very important program like you know I Christmas. You know going the girls are going to Stage for like celebration of Christmas and they do like acting or like they have like um irck they have like they are in a band in a school band and I never usually miss those. Sometimes you know they have ice skting on on a Monday evening. So usually I take them to ice skating. But if it's something if I have like something very important I do skip that sometimes or picking them up from piano. But I'm not I'm not figured out. I'm not prioritized it enough. That's kind of the right word of like uh spending even more time with the kids. I think I need to work on there.

James Dooley: I' say you've got to be careful like I from man and your conversation I thought you was the way you're doing is brilliant because what you can't do what what people need to understand as well is if you start spending more time being what you would class as being let's say a better dad right? Your business is not going to be as good, yeah. So you've got to kind of wait up now what I absolutely loved and adored of what you said was it's half term. Every half term or six week you're going away on holiday. So the kids then can know okay Dad's in work mode Monday to Friday. I Sundays you don't you don't touch anything on a Sunday all day and sometimes what I would say is there certain dads right no disrespects to these people that are like this but there's certain dads that might be present more with the kids might see the kids more but they're not really present. No there's a d like the kids are sat in the corner watching their iPads and they're not even communicating and talking. When I get to see my kids I'm like we're going doing something. We're going out. We're going experiencing. That's what you're like with regards to right? It's it's half term we're going out. We're going on a holiday.

Ferry: If it's half term 6 weeks travel around Europe or like around the world that's our I think everyone always wishes and this is what we are. I always say we always like time and every everyone wishes like oh I wish I could just put more time in for me. At the moment it's like I wish I just put more time in being able to go to the gym like I just don't feel I have time to do my daddy stuff do the work stuff see family see friends and go to the gym like as much as I would like I'm rushing I'm rushing around doing stuff to like well I need to be home for 3:00. So I wish I could do that. But then we're always going to wish we could improve on time management but it's you can only do so much I believe there. There also some good size that comes naturally too. I I'm not a father yet but I always try to prepare myself for that and that's why I'm asking these questions to learn from the experienc ones and a few people who are successful business people and also fathers they told me that the kids make you way much more patient, yeah. And make you also way much more calm for really stressful situations because you always think about the family and since you already are being tested by New Beginning humans little humans the normally you let's say get angry for something but after the kids you realize that it doesn't work to get angry at all.

James Dooley: The thing is you have to develop like kind of like a wall when the kids are shouting and screaming. It's like training training for business right? Like I call and you can shout. Okay it's going to be fine and then they they chill out and then oh it's it's not too bad. So it's a training this why actually I mention that chemical T because I believe human brain through the time it is Chang for because I guess I can't think like you're think right now not because I'm not a father yet. I too young. I'm also too young. I believe because I believe that whenever we have a new decade in the life I guess the brain changes and that's why for instance we don't remember our own childhood to remember your own childhood like completely because not at all right? Because when you have a children or child basically it takes time to have that empathy because we forgot how it was and we don't remember because we changed and I guess getting older.

Ferry: I so I it makes you a more empathetic person for sure having a child, yeah.

James Dooley: Go yeah having a child develops you know you you become a child again as as a as a man, yeah. I think you having kids many coray running around would be would be brilliant would be brilliant for you because what I would say is babies and kids are so more intelligent than what means the eye and they know how to manipulate. They know how to push their mindes right? So you can have kids that are crying their eyes out and you're like no you're not doing it. You're not doing it. You feel so sorry and you're like you turn around going I just want to go and give him a hug and the next minute when they know they're not going to get this turn around and stop and they like yeah they know how to push your boundaries and they know to manipul. And when you're starting realizing that you you would start to become a lot more conscious of your time that when someone's wasting your time you will learn to say no a lot faster or if you're in a business decision or whatever it is you'll learn to be no that's not what happening or someone's coming and trying to manipulate and use you in some way shape off. F you'll just know straight away no I'm not having this if I can say no to my own kid, yeah. EXA.

Ferry: I say to anyone, exactly 100%. It's a very good point actually. I am thinking always because whenever I come to a conference my wife always gets a little bit of course upset because whenever I do these speeches or lectures while helping the industry I always delay side. That's why I prepared these questions actually. Do you want us to rent a van? We'll come across. We'll lift the furniture for you. We'll I'll be remove for a week and I'll come and take it. Where is it IST? Take it down to the cold I believe after to Estonia I am definitely going and I will be happy to as as always say all of you you can always visit us there. We can go to the Ephesus and I guess our first Gathering, yeah? That exclusive event for maybe just 100 or something. It will be in kushad I guess it will be one of the good moments to know the area and I guess then we can work on saying no together all together like we can list all the invitations together then we can choose this is no this is no this is no. I I want a Turkish Barber Echo. I want a Turkish sh I want a Turkish kebabish massage. You also look like Turkish. That's what and then a and a Turkish bath. I want all that mud all over me and getting in this s the Turkish bath might be really harsh. I I I I can no like it's all it is. It more than what we did, yeah? Of course because a fat guy will come and they going jump on you, yeah? They will hold your arm and take it stretch it then they rub you don't a bad guy but you you can't believe that how much death skin they are taking from your but your your color changes your face your skin color will so good. I've done you might be losing even weight. They literally take your skin out. You know like that's crazy like a snake. You feel Rel. I'm going to try it if I go there for sure really no it hurts. It depends on what you ask for. If you tell that feel free, yeah? They will they will really harsh, yeah, yeah. It's not like tie massage or body mass. I've never done tie massage. I've heard that's kindy also like T. Yeah is it we have experience. Yeah me and him went in one cor Cory a mass. So it was so funny. So he was the woman started like massaging and you could see she was like and then he starts going when and then I'm like I start laughing and then they were laughing at they were Haring and also they were laughing at us. We came out that I need a master. That's crazy cuz the girls here like a massage SE section in the hotel and they said they do thae massage on Friday and Saturday. Like yeah yeah I'm going to go for it but now I'm like you got a massage I had three. I had three massages Touched by an Angel. Touched by an Angel that was the name. What you have to remember here F is the Tha massages they're usually not trained masses whereas here they're probably trained in massage okay? They train in massage whereas T kind of kind of feels like you're in a WrestleMania dropping you no way. Yeah yeah we experien these things actually together thanks to the conferences. That's why I'm it's the only good side being together and spending time together having these unique choose once actually together to be honest. Like for me to be honest the the main one will be my own and actually it was the inspiration just I was thinking that instead of I go every country how about everyone comes from this so you have to travel no more Vis, yeah? It was a selfish motivation but I need that. I need that. That's what I've said to you. Let's get to again. Let's get over there and have a good time, yeah? Anyway talk next week or is it the week after the course is opening back up?

James Dooley: Yeah we are opening it again. Talk to me a little bit about that.

Ferry: It's actually funny because I didn't open the gates for a year and I believe my scrapers and Pirates they have made more money than I do. They just scrape everything. They even try to sell to my wife. You know like they mess my wife by telling that do you want to cor course my God they they try to can you do something? Can you legally do something? No it's not worth it not that much. But also uh people need money. I know that a kind of that's not answer. When the message me I say no it's crap I don't like go goes and legally we can't do that much and also many people respect our intellectual intellectual prop they they support us so and we will be adding new lectures because for the last 12 months I was visiting every country preparing a new spe I was binding every spe to the next one I I believe it is a unique thing I didn't see someone else was bonding every lecture to each other oh yeah you was saying that, yeah, yeah. Taking a recording and making it a course mod because from Estonia to the Bulgaria to the Hungary to the Vietnam or Thailand every country that we were in including Poland there was a new bonded lecture to each other different projects with naked names. So I made them a different lecture series we will also be adding New Concepts new recordings as well and we will be releasing them gradually and I believe that people are excited for that after one year it will be really fun. I believe that's very good. It's like a double double value. So you you were actually building your course but you know just it happens that you also presented them to like as a conference, yeah? Because I believe maybe even over 5,000 people uh in total in one year we made speech to and everyone actually has only one part of it and if you want to see the full part you should come to come to the course and the community and after the lectures we will be adding the or the conference speeches will'll be adding some new Concepts part by part and we will also be sharing the topical map feedbacks. I guess people will like it but I try to keep them very simplistic so it might confuse some.

James Dooley: So does this mean there's going to be in over 500 bloody hours added to?

Ferry: I keep I keep them short as much as possible oh one thing when I keep it very short they ask extra questions and make make it longer and when I make it longer they also tell me that is there a shorter version? It's like just just this side there's no win. There's no winning there, yeah? That's why I'm also even thinking about maybe I should have a long lecture and short lecture and they can choose whichever they want. Yeah it's like the burger with different type of meats.

James Dooley: Like the issue is though with the short ones is then everyone then some of it leaves it to their own interpretation interation of it and then and then they run that way when it was that way and then it's so tough like we the the coor group and that is so active that coor group, yeah? Because everyone understands something but also everyone understands an angle different and then they started discussing. That's why Community Learning is important and that's why I try to keep things long so they can have the details, yeah? But whenever I keep it short I I'm sure that some people understand it differently. That's why I didn't show my screen in the first version because I know that everyone will get a different meaning from it. Now in the second one this year we will be showing my screen because I know that they are prepared or more they will be understanding actually, yeah, yeah. Let me ask one more question to you all actually. So what was your first job? Did you like it or did anyone fire you from that job?

Ferry: To be honest my first job was working in a call center on minimum. I can't imagine him like in I know I was actually very very deep accent no one. I think that's what Anno people like some double glazing work. I am I would want my kids to have a job in a call center or just dropping newspapers off and earning their own way at a young age or working in a fish market just doing something that like they really don't like, yeah? So that then their expectation of work is down here and when it's maybe on here the reality is there the Delta is happiness if someone goes against an amazing first job coming working for yourself F 4 days a week what an amazing place to work if they going to try and get another job now four days you're ruining them. Start another job whatever they do their expectations here the realities here the Delta's unhappiness. It's our evil plan with people we when once they come in they are ruined. Their career is done. They cannot work to any any other company because why would you go to like 5 day work week and then you know like, yeah? Ruin people. So what about you?

James Dooley: So obviously you you was doing a lot of spraying, y. So at age 16 because we didn't have money I didn't go to like high school or university I I had to start working so I can have money. So I was painting cars um and I enjoyed it and you know painting is not just painting it's like you know when the car is damaged you have to do the lines you have to use you know body filler and then send it down and make the perfect lines the perfect shapes so you have to literally feel the ripples of the of the body and then put body fer on Sand it down with sanding paper so it's like like an art I loved it pretty crazy about because no disrespects it is just paint in a vehicle but the emotion that you just brought what's needed and like when he was telling me like I was I was the best paint sprayer and people would travel to me out of town and come to to me do it that passion enthusiasm is so for every I was I was looking at you know wa wait waitresses or waiters I was thinking if I would be that I would be treating people like like kings and queens and even that even like a simple I mean it's not a simple but even a job like a waiter a waiter can be done at this level or it can be at this level like hi what can I do like hi how's your day what how can I help you everything can be done with passion and the person doing it will enjoy it more anything, yeah? So my job, so it's I didn't last long because I quit and it was primarily because of me dad in what he said to us. So the job was stacking shelves of tesos 16y old I lasted one day this why I call you a princess. It's I went home. I went home and the dad just went you you've got no color you've lost all the color on your face like your Energy's gone and he went something very important for you to learn now is find something you enjoy doing and then work out a way to get paid for it and then you'll never have to work it in your life, yeah, yeah. That's that's at the time I was I was you know I was young. But I was still doing a lot of like website stuff but wasn't really getting much P I was very young. So then I went more into that nice. What about you cor?

Ferry: What your very first mine was a bit different because since I'm coming from Turkish culture things are a bit different and I actually I guess my first job was selling lemons in Bazar I was, yeah? I had actually a kind of I don't know the English word like something like this a kind of box let's say imagine, yeah? It's appointment br br I was putting the lemons take my lemons man. I was just in the Bazar and I was trying to sell it because my father is from the southern turkey we have lots of orange farms and we were bringing some of the lemons and I just thought that I can actually sell these things. Was it your Farms or was it just lemons to put in drinks or just to have a lemon like just eat eating or for food or anything? You basically sell in the street it's not like a regular. It's my own business basically and the limit were was free for me since it is coming from the family no cost. I was just taking the lemons I was like I guess just 8 years old or something and a small kid basically just walked with their lemons.

James Dooley: What he's not saying is his dad was buying the lemons at the supermarket and every bloody days dad was going where the hell is me lemons gone. I used to do that. My very first job actually is one this is at school. I used to get my dad to buy me like um a pack of mar bars. Get a five pack of mar bars and i' take the full pack and like Mark and de mat like where's all Ms? Oh dad must have took him to work with him or something was me and I have in my back in my thing and I'd go and sell him for like 20 P each and I'm like yes I pound.

Ferry: Yeah own little touch job in the Brank in my job actually. Thanks to that I I I learned many things too because in the bazaar let's say you walk and there is an an old guy and he also sells lemons and he sees you as a threat since you're a small kid he just actually looks at you in a bad way and shows the direction to go then I realized that actually selling in bulk by doing a discount was very much easier. I just went to the restaurants. Kebab restaurants and I have shown all the mediterian fruits to them and they like it and I was selling all the restaurants and then my father was asking questions like how do you sell these things so fast and I I just told that I'm selling to the Kebab restaurants and I learned that actually I'm selling for very cheap and my father went to the Kebab Restaurant and told that this is very cheap don't feel any shame this is just a kid and then I was increasing the prices then I was just selling a portion here another portion here they were telling me that this lemon that is not that good but it was like actually like a shower you know like he's squeezing it and it's like just dripping in really huge amounts and then he he tells me I won't pay for this and then I say okay I'm about to exit then he says hey stop I will I will pay et cetera so I learned to walk away from a deal, yeah? And for a kid it was a really good good thing. There was also a funny thing I while I was selling lemons one family a lady told that actually I'm in a hard situation he just has him a money and didn't take the lemon and I was shamed because I was explaining that no I'm not doing it for that I'm just doing it for fun et cetera so the interesting experiences but I'm glad that it happened because I I believe this is a problem today Z generation they don't do that much they don't have enough you know W wide enough experiences some bad stuff when you are little so that you can be ready for the reality that expectation think because they watch Netflix and in the television Ser they see that an intern meets with the CEO then they solve a 20 years old problem then they become the manager of the entire region then they live a love with the CEO and these are stupid scenarios and and when you look look at the actual reality you need to be an expert for one thing and it usually takes like 10 years and you need to show the all the patients and you always need to stay calm and you should protect the positive attitude as much as possible and I will try to pass this to the future generation from my family as much as possible.

James Dooley: Times like as you said like people don't go through enough things in life so they get get you know more like I know more resilient on things. Like when I was a child we have you know like traveler families you know on our street and we also had like lots of you know dogs and every time I went to the shop they were like the the kids of the traveler fames were throwing we were throwing stones at each other and then the dogs were running after me so it was like it was like a crazy experience there. Like you had to be you know adapting and running and doing things. So it was like a crazy crazy CH. I think people as you said just on a tablet you don't get to experience those. They should start eating the wall a little bit and they should feel some pain.

Ferry: Because when I get my first I don't know the English word for it imagine if someone is angry to you even if they are right or wrong but they just is superior and tell something bad to you you should be able to take it in digest it and keep doing the same thing you can't have any resentment for instance and I believe it takes time to get these reality for the. It's also for S too forance. I don't know maybe I am a bit. I have endurance because when I was in the cin on Nish I remember that we had a launch and I worked like 36 hours non-stop then I went to the house for sleeping with a private chauffeur and 4 hours later the bus just called me wake me up called me back. I went there and worked another eight hours then I returned if it is important that for that moment we never say no and we just do it ESS so it is worth that. That's why maybe I was I don't know working like crazy in the white Industries because I couldn't see someone similar because they always have insurance or everything covers so well they don't have to be hardworking that much actually to be honest.

James Dooley: They give like they they just, yeah? If if you're not being pushed with something you you don't have to develop that part of resilience in your your mindset. It's the Mind resilience is one of the most important mindset need to have. I think we all need pain in life, yeah, yeah. Of course.

Ferry: To build that resilience you cannot develop the character if you don't have pain and you have like pressure. Same also happens in Army too forance. When I was in Army it wasn't hard for me but many adults they're like let say they are Judges and every from every occupation they were about to cry they get everything like a resentment for my commander if he says something bad I just say yes commander yes commander yes sir just be humble, yeah? That's it. Be. Not just I don't have another chance by the way. It's rules. He gets is is the Army still mandatory in Turkey? AG one year or six months?

James Dooley: I was in the six month section. It was one of the hard situations to be honest. But in a way I love it. I I had many responsibilities there. I am tested by many things. There was a funny moment for instance. I was a I don't know the English word again sorry Pro Guardian for a passage and my let's say Lieutenant came and told me that even if a general comes here you won't allow them to pass I am just a regular Soldier and he expects me to say no to a general and yes man. So I was trying to handle both sides as much as did the general come?

Ferry: Oh yeah, of course they come. And they got past of course they also come like with private Guardians as well and you can't say no like that easily. But in the Turkish arm it was like after the coupe attempt and they were have having some fractions and everyone is suspecting from each other and you're in the middle of entire like because everywhere everywhere was full of bullets bullet holes because it was just after the coupe attempt. That's crazy. Half of the Army is fired and everyone is trying to also understand whether this guy is attached to somewhere and you are just a private Soldier there in the middle of all the everything and it was a but to be honest it was the hardest experience but perfect. It it helped me to understand humans better and it helped me to actually I believe my face shape CH face shape changed in six months. It was stressful but it was the best experience that I can learn to be honest. That's why I love this type of things actually. I believe the other people don't have that that thing. That's why they were crying complaining, yeah? Trying to get health reports to exit the Army et cetera but I was okay with most of the things.

James Dooley: Nice SS good, yeah? Anything else?

Ferry: But before ending what we should call this episode we usually choose the name inside the percentage? Ferry, what the what? It's a nice name actually and we would like to name it after you actually.

James Dooley: Yeah do just okay. Two person Dooley and the three person Ferry episode is ending here. Thank you very much.

Ferry: Thank you very much. It was a great chat. Thank you.